Associate Manager, Consumer Insights

2 weeks ago


Orlando, Florida, United States Darden Full time

The Consumer Insights Associate Manager is the go-to person providing support for research projects that impact restaurant brand strategies.

The Associate Manager brings valuable insights to optimize brand experiences and decision-making.


ROLES AND RESPONSIBILITIES:
  • Executes consumer insights research, plans and manages studies, and gathers data
  • Organizes and controls project aspects, ensuring effective communication
  • Summarizes data to provide actionable insights to internal clients
  • Applies knowledge of market trends to work effectively
  • Develops relationships with brand clients and teams
  • Manages project resources, contracts, and budgets
  • Assists in managing research partners and relationships
  • Supports performance through teamwork

REQUIRED TECHNICAL SKILLS:
  • Market Research Planning
  • Consumer Insight Communication
  • Consumer Knowledge
  • Project Management
  • Acts with Character and Integrity
  • Respects Diversity
  • Communicates Effectively
  • Champions the Guest
  • Supports Innovation

REQUIRED EDUCATION AND TECHNICAL SKILLS, AND OTHER KEY QUALIFICATIONS:
  • Bachelors Degree required
  • 3+ years of market research or consumer insights experience
  • Knowledge of statistical concepts
  • Attention to detail and analytical skills
  • Ability to work in a fast-paced environment
  • Interpersonal and communication skills
  • Proficiency in various software systems

PREFERRED SKILLS AND EXPERIENCE:
  • Advanced degree
  • Prior experience in hospitality, retail, or consumer goods
  • Ability to lead and drive performance


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