Digital Media Designer
4 weeks ago
Nutrition Research Institute - 633300
Career Area :Public Relations/Communications/Marketing
Posting Open Date:05/29/2024
Application Deadline:06/02/2024
Position Type:Temporary Staff (SHRA)
Position Title :Digital Media Designer
Position Number:20064810
Vacancy ID:S023379
Full-time/Part-time:Part-Time Temporary
Hours per week:20
Work Schedule:20 hours/week. Hybrid role with at least one day a week in office (on-site).
Position Location:North Carolina, US
Hiring Range:$28.84 per hour
Estimated Duration of Appointment:6 months not to exceed 11 months
Be a Tar Heel:The UNC Nutrition Research Institute (NRI) is a world-renowned center and a global leader in precision nutrition research. Our on-site facilities include multiple wet labs and clinical facilities as well as a vivarium and a metabolic chamber. Approximately two hours from UNC-Chapel Hill, the NRI is located on the beautiful North Carolina Research Campus (NCRC) in Kannapolis, NC, a mid-size city with a small-town feel. The institute is within walking distance of the city center which includes shops, restaurants, a minor-league ballpark, theater, and music hall of fame. We are also a short drive to Charlotte and Winston-Salem/Greensboro. The NRI offers programs that support a healthy work/life balance. We also offer professional training opportunities for career growth, skill development, and lifelong learning.
Primary Purpose of Organizational Unit:Learning how people can eat uniquely
The UNC Nutrition Research Institute (NRI) is an internationally recognized center conducting innovative basic and translational science to establish how individual differences in nutrient requirements and responses to diet affect our nutritional needs. Our research contributes to the prevention and mitigation of chronic disease across the lifespan from periconception through aging.
Our Mission is to lead precision nutrition research through understanding how genetics and environment affect an individual’s requirements for and responses to nutrients.
NRI principal investigators hold faculty appointments in the departments of Nutrition and Psychology at UNC Chapel Hill. Their research interrogates nutrient roles in disease prevention, disease risk factors, and the impact of gene-environment and gene-nutrient interactions.
The NRI promotes excellence in nutrition knowledge, teaching, and research. We seek and encourage a diversity of experiences and ideas and provide the tools and flexibility for all employees to achieve success and excellence within their chosen occupations and aspirations.
We are committed to open dialogue, careful listening, becoming educated about the systems that hinder or prevent success, and taking action to ensure that all are equally acknowledged for their contributions and equally reap the benefits of being part of our community.
Our Vision is to use scientific discovery to ensure optimal health through individualized nutrition.
Everyone who works at the NRI supports this hopeful vision. Working at the NRI means doing good for the world. Join us
The NRI and this position are in Kannapolis, NC, in the Charlotte region.
This position may be eligible for a hybrid work arrangement that may include a partially remote work location, consistent with System Office policy. UNC Chapel Hill employees are generally required to reside within a reasonable commuting distance of their assigned duty station.
NOTE: This position is located in Kannapolis, NC, approximately 2 hours from UNC’s main campus.
The Digital Media Designer plays a vital role in maintaining and growing the existing digital presence for the Nutrition Research Institute (NRI) and in supporting the NRI’s graphic design team. This position will develop original, innovative and engaging content and suggest creative ways to attract more audiences and supporters and will promote the NRI brand with the goal of increasing traffic to NRI digital properties, public and donor engagement, and event attendance. The designer will provide graphic design services to the NRI, focusing primarily on the needs of the office of Institutional Advancement (IA). The Digital Media Designer is a member of the Institutional Advancement team supervised by the Director of Marketing, Communications and External Affairs and works closely with all Advancement team members. Must have collaborative nature and work well with others as well as independently.
* Create engaging text, image, and video/audio or multimedia content for all NRI social media accounts including but not limited to Facebook, Instagram, LinkedIn, Twitter, and YouTube, managing digital campaigns across multiple platforms. This includes, but is not limited to, paid search, display, video advertising, digital audio, email marketing, and social media.
* Maintain the public image of NRI by developing and maintaining relationships with NRI labs and offices to ensure uniformity in messaging consistent with the marketing plan.
* Develop an optimal digital posting schedule that factors in web traffic and customer engagement metrics.
* Suggest new ways to attract prospective supporters/donors, such as social media promotions and competitions.
* Monitor web and campus buzz for any negative perceptions and act quickly to intercept issues.
* Work closely with fellow IA members to understand and support planning and producing NRI-related events. Requires occasional evening or weekend work.
* Maintain NRI website on the WordPress platform. This includes but is not limited to adding new content, troubleshooting, and design of webpages and posts.
* Design work for NRI labs and administration. Designs must adhere to UNC standards and brand guidelines. Some products include flyers, banners, advertisements, PowerPoints, etc.
* Maintain content addition to NRI intranet.
* Supportive design work for the office of Institutional Advancement. This includes branding for Appetite for Life events, advertisements for the NRI, creative work with our annual Impact Report and appeals and other items that arise.
Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.
Required Qualifications, Competencies, and Experience:* Proven social media management experience for a business or organization.
* Strong understanding of different social media platforms, their features, and best practices and proficiency in content creation tools and software.
* Proficient graphic design skills, including but not limited to proficiency in Adobe Creative Suite, specifically: InDesign, Photoshop, and Illustrator.
* Experience working within brand guidelines to ensure consistent brand identity.
* Previous work experience in a creative role.
* Artistic talent, superb communication skills, and eye for detail.
* Experience in video and photo production and editing.
* Must take direction well. Must have collaborative nature and work well with others as well as independently.
* Strong communication skills when collaborating with internal stakeholders on individual projects.
* Ability to plan, organize, and follow through with minimum direction.
* Must be detail-oriented, conscientious, and self-motivated.
* Ability to respond to reporting needs with little or no notification.
* Ability to deal with a variety of people and issues, working collectively and collaboratively with a wide range of personalities while displaying tact and diplomacy.
* Must be able to maintain confidentiality.
* Ability to clearly and concisely convey information (written and oral) to ensure clear understanding.
Bachelor’s degree in design, communications or other related field and three or more years of related experience; or equivalent combination of training and experience.
Campus Security Authority Responsibilities:Not Applicable.
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