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Adjunct Instructor, Multiplatform Content Creation I
4 weeks ago
The M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course PRSM 520: Multiplatform Content Creation I. This course introduces brand storytelling and the tools used to create content across paid, earned, owned and shared media, with a focus on web-based content. In this course, the Adjunct Lecturer will teach students how to:
· Assess the building blocks of a brand for the purpose of storytelling.
· Recommend a brand storytelling technique for a communication challenge, opportunity or project.
· Design a basic website to support a brand’s story.
· Evaluate appropriate content creation tools for a communication challenge, opportunity or project.
· Develop multimedia content for a target audience using fundamental principles of persuasive messaging, design and production.
· Assess effective techniques for search engine optimization (SEO) for a communication challenge, opportunity or project.
Requirements for consideration include a B.A., B.S., M.S., or an M.A. degree in a related field. Previous teaching experience, particularly online teaching experience, is desirable. For some courses, outstanding professional experience may be substituted for academic credentials.
The M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course PRSM 520: Multiplatform Content Creation I. This course introduces brand storytelling and the tools used to create content across paid, earned, owned and shared media, with a focus on web-based content. In this course, the Adjunct Lecturer will teach students how to:
· Assess the building blocks of a brand for the purpose of storytelling.
· Recommend a brand storytelling technique for a communication challenge, opportunity or project.
· Design a basic website to support a brand’s story.
· Evaluate appropriate content creation tools for a communication challenge, opportunity or project.
· Develop multimedia content for a target audience using fundamental principles of persuasive messaging, design and production.
· Assess effective techniques for search engine optimization (SEO) for a communication challenge, opportunity or project.
Requirements for consideration include a B.A., B.S., M.S., or an M.A. degree in a related field. Previous teaching experience, particularly online teaching experience, is desirable. For some courses, outstanding professional experience may be substituted for academic credentials.
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Los Angeles, United States USC Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course **PRSM 520: Multiplatform Content Creation I**. This course introduces brand storytelling and the tools used to create...
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Adjunct Instructor, Multiplatform Content Creation I
16 hours ago
Los Angeles, United States USC Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course **PRSM 520: Multiplatform Content Creation I**. This course introduces brand storytelling and the tools used to create...
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Los Angeles, CA - University Park Campus, United States Annenberg School for Communication and Journalism Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course PRSM 525: Multiplatform Content Creation II. This course covers brand storytelling and tools used to create content...
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Los Angeles, CA - University Park Campus, United States Annenberg School for Communication and Journalism Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California's Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course PRSM 525: Multiplatform Content Creation II. This course covers brand storytelling and tools used to create content across...
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Los Angeles, CA - University Park Campus, United States Annenberg School for Communication and Journalism Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California's Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course PRSM 525: Multiplatform Content Creation II. This course covers brand storytelling and tools used to create content across...
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Los Angeles, United States USC Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course **PRSM 525: Multiplatform Content Creation II**. This course covers brand storytelling and tools used to create content...
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Los Angeles, United States USC Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course **PRSM 525: Multiplatform Content Creation II**. This course covers brand storytelling and tools used to create content...
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Los Angeles, CA - University Park Campus, United States Annenberg School for Communication and Journalism Full timeThe Annenberg School for Communication and Journalism at the University of Southern California (USC) is seeking an adjunct instructor for a new professional skills-building program for master's students that addresses a critical competency for 21st century professionals - the ability to create, sustain and thrive within diverse work environments. Managing...
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Los Angeles, CA - University Park Campus, United States Annenberg School for Communication and Journalism Full timeThe Annenberg School for Communication and Journalism at the University of Southern California (USC) is seeking an adjunct instructor for a new professional skills-building program for master’s students that addresses a critical competency for 21st century professionals - the ability to create, sustain and thrive within diverse work environments. Managing...
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Los Angeles, CA - University Park Campus, United States Annenberg School for Communication and Journalism Full timeThe Annenberg School for Communication and Journalism at the University of Southern California (USC) is seeking an adjunct instructor for a new professional skills-building program for master's students that addresses a critical competency for 21st century professionals - the ability to create, sustain and thrive within diverse work environments. Managing...
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Los Angeles, CA - University Park Campus, United States Annenberg School for Communication and Journalism Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course PRSM 535 – Social Media Advertising. This course covers the development of comprehensive social media advertising...
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Los Angeles, CA - University Park Campus, United States Annenberg School for Communication and Journalism Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course PRSM 515 – Business and Economic Literacy for Communicators. This course covers fundamental business, finance and...
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Los Angeles, CA - University Park Campus, United States Annenberg School for Communication and Journalism Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course PRSM 505: Data-Driven Brand Storytelling. This course explores the evaluation of research and analysis methods,...
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Los Angeles, CA - University Park Campus, United States Annenberg School for Communication and Journalism Full timeThe M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course PRSM 500: Strategic Planning for Multichannel Communication Campaigns. This course explores the contemporary practices...
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