Communication Spec 2

1 month ago


Fresno, United States Community Medical Centers Full time
Overview:

We are driven by our mission: to better the lives of all those we serve. In this role, you will help achieve that mission with the stories you tell. This role will primarily focus on developing and executing the strategy behind our consumer video and content production for MedWatch Today, our weekly healthcare consumer news show, and other digital channels.

 

We’re looking for someone with experience in strategic video storytelling, from defining the elements needed to put together an exceptional story to crafting all the details of production — and how to design those stories for different platforms. You will work with our editorial team to bring these stories to life and ensure that our content aligns with our key business priorities.

 

Communications and healthcare are ever-changing industries — if you want to be a part of a team that operates like a family, challenges each other to constantly improve and grow together, you will thrive. In this role, you’ll get autonomy, but always have team members there to support you. We are a “roll-up-your-sleeves-and-get-it-done” team who always works together to meet the goal. It’s a rewarding, fast-paced job where the average day is anything but average.

 

Be a part of the team that gets to tell stories about the people who save lives


You love what you do, now love where you do it.

In this role, some of your key responsibilities include:

  • Conceptualizing, writing and producing content with a focus on video for external consumer audiences
  • Working both independently and collaboratively to plan, shoot and edit videos on traditional and digital platforms — this includes our weekly television show, MedWatch Today and driving the vision for the digital delivery of the show
  • Developing and delivering effective and compelling video and graphic content through a variety of channels.
  • Coordinating with the larger editorial team to plan, develop and publish content across all Community channels.
  • Coordinating the copywriting, editing, design, production and distribution of collateral materials, printed and electronic publications and video.
  • Monitor social media channels to stay up-to-date on trends, topics and conversations relevant to Community’s audiences
  • Demonstrating ROI for communication projects and activities.
  • Identifying potential cost savings, ways to increase efficiencies and opportunities for improvement

 

Knowledge, Skills and Abilities

  • Fundamentals in video production, marketing, PR and digital communication
  • Principles of solid graphic design and photography
  • Interpretation and application of laws, regulations and professional standards for program/service area
  • Exemplary copy-writing, editing, planning and presentation skills
  • Proficiency in web content management systems
  • Ability to manage multiple high profile projects simultaneously

Qualifications:

Education

  • High School Diploma, General Education Development (GED) or Completion of a CMC Approved Individualized Education Plan (IEP) Certificate required
  • Bachelor's Degree in Journalism, Advertising, Public Relations, Marketing, Business or related field required


Experience

  • 5+ years of progressively responsible, professional Communications experience required
  • Experience in the Healthcare industry or a Healthcare setting preferred
  • 10 years of related experience may be substituted for Bachelor's Degree

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