Director of Product Marketing, Wearables Artificial Intelligence

3 weeks ago

Burlingame, United States Facebook Full time
At Meta Reality Labs, we build tools that help people feel connected anytime, anywhere. We're on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies, whether on the go with wearables and augmented reality, in the home or at work, or fully immersed in alternate virtual reality worlds. Our Wearables teams at Meta Reality Labs are building products to enable people to be more present, connected, and empowered in the world. The portfolio includes both displayless and display-powered AR glasses, other form factors (e.g. wrist), as well as the software experiences that power them.We're looking for an experienced Product Marketing Director to build and lead a team of product marketers working on a suite of AI consumer experiences for emerging wearable product.This person will be responsible for influencing early stage product development and leading go-to-market strategy for our AI experiences. The ideal candidate will be able to earn the trust of executive leadership and cross-functional partners in Product Management, Marketing, Sales, PR, and other teams, and they will bring a strong customer and business focus to what AI technology can deliver on our product. The role will report into the Director of Product Marketing, Wearables Software.

Director of Product Marketing, Wearables Artificial Intelligence Responsibilities:



  • Build and lead a high performing team of software and developer product marketers, managing team performance and supporting career development and growth.
  • Manage a portfolio of AI and multi modal AI powered products and help shape our strategy around establishing product market fit that guides product development and sales objectives.
  • Work hands-on with key stakeholders to advance project milestones and drive product market fit, including but not limited to prioritizing audience use cases and needs, identifying and sizing key markets to target, and constantly monitoring engagement and NPS.
  • Partner with product leadership to influence product and business strategy with a view of customer needs and market opportunities.
  • Design and lead go-to-market strategy, communications, and execution in partnership with key stakeholders, such as Product Management, Marcom, Communications, and Product Growth teams to ensure we achieve our business goals and objectives.
  • Consistently build strong internal partnerships, influence, resolve conflict, build alignment, and work effectively across teams to execute strategy.
  • Model inclusive behaviors and build a diverse organization that values, respects, and taps into different backgrounds and perspectives.


Minimum Qualifications:



  • 15+ years of experience in product marketing, product management, management consulting, business strategy or a similar field.
  • 8 + years of demonstrated people management experience coaching and developing team members, including experience managing other leaders.
  • Track record of building partnerships with Product Management and cross-functional teams, and shaping multi-year product roadmaps and go-to-market strategies.
  • Leadership experience in a global role and knowledge of diverse cultural, social and business landscapes.
  • Experience owning and overseeing multiple portfolio areas and marketing vision while creating buy-in and enthusiasm from peers, individual contributors, and other leaders.
  • Experience influencing and leading strategies across multiple lines of business and matrixed teams.
  • Experience identifying and analyzing complex, long term, critical problems facing the relevant areas of the business and drove solutions for them.
  • Understands organizational health, can articulate an organizational vision, and can effectively diagnose and make recommendations to solve complex issues that may span multiple teams (including decisions around resource prioritization, top-level goal alignment, and balancing impact with team longevity).
  • Bachelor's degree.


Preferred Qualifications:



  • MS/MBA degree.
  • Experience managing a multi-disciplinary team.
  • Experience bringing new products to market.
  • Experience and/or domain knowledge in artificial intelligence, augmented reality, virtual reality, mixed reality, wearable devices, mobile devices, and/or hardware/software platforms.
  • Experience driving organizational health and an organizational vision, and can effectively diagnose and make recommendations to solve complex issues that may span multiple teams (including decisions around resource prioritization, top-level goal alignment, and balancing impact with team longevity).
  • Experience with founding or leading a company or division and/or launching products and businesses.


Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.

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