Sr. Sales Business Systems Analyst
2 weeks ago
Your work days are brighter here.
At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That's why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don't need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.
About the Team
The Sr. Sales Business Systems Analyst will be a part of the Rev Ops Sales Systems team at Workday, with a specific focus on the operational process of tooling to support Lead-to-Pipeline. You will play a critical sophisticated role in organizing system demand generation into tangible developing Opportunities. The main responsibility of this role is to facilitate the Business System activities that lead to ensuring the Field Sales Organization have optimized capabilities, tools, and processes to efficiently implement prospecting, lead nurturing, Account Planning and management with the ultimate goal of creation of pipeline Opportunities.As Sr. Business Systems Analyst, you will collect and define clear business requirements (BRDs) for sales initiatives, then transition and represent those requirements with the business technology team (IT) and periodically engage vendors or professional services for solutioning, through to development and launch.
About the Role
This is to be achieved primarily by engaging with Key Stakeholders within the greater Sales Operations Team, as well as multi-functionally as needed with Privacy, Marketing, Demand Generation, MDM, and heavily with Workday's Business Technology (Information Technology Team) on Implementation. These engagements will be predominately passionate about handling the roadmap of initiatives 3-12 months out and driving quarterly.
In this position, you will take a proactive and leading role in implementing the following responsibilities:
Lead Management Optimization: Develop and implement strategies to streamline lead management processes, from lead generation to pipeline creation, with a focus on improving conversion rates and return on investment.
Salesforce Expertise: Leverage sophisticated Salesforce functionalities to craft, configure, and maintain lead management workflows, dashboards, and reports. Ensure data accuracy and integrity within Salesforce CRM.
Routing and Prospecting Tools: Use routing and prospecting tools to efficiently distribute leads to the appropriate sales representatives based on predefined criteria. Continuously evaluate and optimize routing strategies for improved lead conversion.
Data Analysis and Reporting: Analyze lead performance metrics, conversion rates, and pipeline velocity to identify trends, opportunities, and areas for improvement. Generate informational reports and actionable recommendations for sales and marketing teams.
Multi-functional Partnership: Collaborate closely with sales, marketing, and operations teams to align lead management processes with business objectives and priorities. Provide valuable insights and recommendations to drive continuous improvement.
About You
Basic Qualifications
- 5+ years of experience using Salesforce with experience working with Sales Enablement or Sales Efficiency Tools and Applications
- 5+ years of experience working with Sales and Marketing teams
- 5+ years of experience in Lead to Pipeline area is a must (Lean Data, Outreach, ZoomInfo, LinkedIn, Gong)
- 5 + years of experience with business process discovery & definition (such as process workflows)
Preferred Qualifications
- Experience as a Systems Analyst in a High-Technology or High-Growth fast paced environment or organization.
- A demonstrable record leading small to medium to large sized projects and initiatives from requirements to launch.
- Shown ability to balance multiple projects and initiatives in varying size and scope simultaneously. .
- Strong written and verbal communication skills Highly self-motivated with strong time management and interpersonal skills.
Workday Pay Transparency Statement
The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate's compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday's comprehensive benefits, please click here.
Primary Location: USA.GA.Atlanta
Our Approach to Flexible Work
With Flex Work, we're combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.
Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.
Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.
Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process
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