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Auto Marketing Strategy Associate

2 months ago

Plano, United States JPMorgan Chase Full time
Amazing opportunity to assist with branch strategy and marketing to help Chase clients shop and finance their next auto purchase. This role will lead the branch marketing content via educational resources, training, and branch merchandise to promote the breadth of Chase Auto products and offerings to both bankers and in-branch customers.

As a Marketing Associate for the Chase Auto Branch Marketing Team, you will lead marketing initiatives and efforts to achieve short and long-term business goals. Initiatives will span multiple marketing channels including digital, print, and in-branch. The ideal candidate will have strong digital marketing and event marketing expertise and the ability to develop impactful campaigns based on evidence-based research and insights.

Job Responsibilities

  • Translate Chase Auto Branch business goals into marketing assets which communicate a clear value proposition to achieve stated marketing objectives
  • Collaborate with cross line-of-business partner teams to identify and execute new marketing opportunities to drive brand awareness and lead generation
  • Work across multi-functional teams, including Product, Marketing, Campaign Management, Controls, and Legal/Regulatory for both Auto and Consumer Bank
  • Maintain banker feedback and complaints via dashboard creation; work with Auto partners to address banker concerns and responding to applicable parties with solution
  • Develop, write, and edit high-quality and engaging content for various platforms (e.g. print, visual and video campaigns) to educate and train captive audiences including bankers, branch leadership, and in-branch customers
  • Maintain and recertify existing branch marketing content for banker consumption, education, and training
  • Present enticing visuals that successfully transmit the Auto Branch Marketing strategy


Required qualifications, capabilities, and skills

  • Bachelor's Degree with 2 years of marketing, journalism or training, or content marketing experience
  • Ability to communicate effectively and confidently with numerous stakeholders across a range of functional areas and teams
  • Excellent written and verbal presentation skills with high proficiency in Microsoft PowerPoint and Excel
  • Ability to manage multiple initiatives simultaneously, working well under pressure with tight deadlines
  • Proactive mindset when problem solving and creating new solutions


Preferred qualifications, capabilities, and skills

  • Experience working in highly matrixed organization
  • Promote a strong control environment, adhere to procedures, while maintaining a customer-first mindset
  • Financial services or automotive industry knowledge/experience
  • Strong writing and content development skills


About us

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. For those in eligible roles, discretionary incentive compensation which may be awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veteran

About the Team

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.

When it comes to buying a vehicle or refinancing an existing car loan, many customers turn to Chase to help. Our auto lending services are constantly evolving and incorporating the latest technology to help match car buyers with dealers, provide competitive financing options and ease loan management.