Marketing Representative

2 weeks ago

Minneapolis, United States EAC Product Development Solutions Full time

Job Description

Responsibilities, skills, and knowledge may be representative, but not all-inclusive of those commonly associated with the position.

  • Collaboratively work with the Business Unit and/or Corporate Marketing leadership to design and deliver transformative marketing automation campaigns annually, ensuring they align seamlessly with EAC’s strategic business goals and within budget.
  • Create and collaborate with multiple teams to provide communication, promotions, and sales tools for direct and channel sales activities, national branding presence, along with additional promotional materials including marketing deliverables for both customers and prospects.
  • Design and implement innovative, goal-driven marketing automation campaigns that enhance lead nurturing across channels such as email, social media, and web while promoting the best practice for optimal business unit success.
  • Consistently analyze the effectiveness of marketing strategies and social media campaigns, making data-driven recommendations to ensure ongoing business unit success.
  • Create and manage the marketing story of the business unit through graphics and illustrative methods.
  • Conduct market research and monitor industry trends and behaviors.
  • Perform support duties including but not limited to database management, reporting and analytics, maintaining marketing materials, tradeshow support, managing sales and marketing software tools.
  • Other duties as assigned as the needs dictate.



    Qualifications:
    Qualifications

    An equivalent combination of education, training and experience will be considered.

  • Bachelor degree in Marketing or related field preferred.
2+ years of experience in channel marketing and/or partner sales support. 1-2 years of experience in NetSuite, MS Office, Linked In, Facebook, and WordPress preferred. 5 years of experience overall in the Marketing field. Prefer a candidate with experience and understanding of both direct sales and multiple distribution channel businesses Must have a strong understanding of marketing strategies. Must have strong analytical skills and ability to derive insights from campaign performance data. Must be able to attend marketing events which may include evenings and/or weekends. Must have excellent verbal, written, and interpersonal communication skills. Must have ability to work with time-sensitive deadlines, multi-task, and meet the project and corporate goals while working in stressful situations. Must possess good organizational skills, be able to work independently with focus and discipline to achieve the customer, departmental, and company goals. Ability to perform consistently with high collaboration and output.

Additional Information

COMPENSATION

Annual Salary $60K

BENEFITS

Medical and dental insurance Employer Paid Short Term Disability Flexible PTO (take as you need, no accrual) Vision insurance Dental Insurance 401(k) Plan Basic Life, AD&D, and Disability Insurance Employee Assistance Program Paid Holidays Eligible for bonuses

Work Environment

Environmental or atmospheric conditions commonly associated with the performance of the functions of this job.

Ability to work in a remote environment or in-office. Exposed to moderate noise levels.

PHYSICAL ABILITIES

Physical abilities that are commonly associated with the performance of the functions of this job. The physical demands described below are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

Light sedentary office work. Ability to travel to sites throughout North America as needed.

NOTE: This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees may be required to follow other job-related instructions and to perform other job-related duties as requested, subject to all applicable state and federal laws. Certain job functions described herein may be subject to possible modification in accordance with applicable state and federal laws.



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