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Digital Content Marketing Manager IV
2 months ago
- Description:*
- Role is Remote in the LA area with an onsite day monthly at LA location for team Collab.*
- Coordinate digital asset production and workflow to produce and distribute digital assets for promotion including PR comms social media VR modules and VR discovery channels
- Create work back schedules and manage day-to-day communication with internal and external agencies and stakeholders as it relates to promotional campaigns.
- Oversee campaigns from inception through launch and post-launch engagement
- Monitor and report on campaign performance and VR placements to advocate for improvements or optimizations
- Develop manage and execute digital marketing strategy updating as priorities shift and communicate updates to stakeholders
- Create internal development documentation and best-practices for the digital landscape
- Ensure all campaigns adhere to brand guidelines and marketing strategies
- Lightweight copywriting for some marketing promotions
- Develop templates promotional plans for content launches and work with various marketing stakeholders and teams to execute
- Strong communication skills global counterparts internally and externally and ability to advocate for needs to leadership
- Create internal and external wrap up reports highlighting wins and learnings of a campaign
- Bachelor's degree and 6 years of relevant work experience in marketing creative operations digital production or media
- Experience with social media communities and paid marketing preferred
- Production and on-set experience helpful
- Exceptional attention to detail and ability to work in a fast-paced environment
- Exposure to media planning or production agency experience or experience in high-volume asset management
- Experience with content management systems and publishing/programming tooling
- Strong understanding of digital/social media landscape
- Experience working with cross-functional teams in a matrixed environment
- Excellent planning organizational execution and time management skills with an ability to meet all deadlines
- Working experience using Adobe Photoshop Content Management Systems and HTML
- Strong communication and collaboration skills
- Well versed in the current Entertainment landscape and consumer trends
- Experience developing digital strategies resources and collateral for Media bonus if in VR or Media space
- Hands-on experience with campaign data analysis and insights including social and website/app data
