Chief Marketing Officer
3 weeks ago
Company:
Well-Funded Series A Cyber Security Software company which has a unique approach to the Application Security market by leveraging AI and targeting vulnerabilities in the runtime phase. This cloud based SaaS platform already has had a great track record of success with a POV win rate of 100%. This position will report the CEO and you will be responsible for building out the global marketing strategy. Ideal candidate will have Application Security experience and will have extensive experience in scaling high growth Cyber Security SaaS Start-Ups.
Location:
100% remote, Major cities or hubs in North America. GTM leadership are primarily in Southeast of USA.
What You Will Do:
- Create and implement an integrated strategy that aligns with the company's business goals and objectives.
- Drive the company's brand strategy, including brand positioning, messaging, and visual identity to build a strong presence in the market.
- Develop and manage an effective demand generation strategy that encompasses all the relevant aspects of the mix.
- Build, lead, and mentor a high-performing team, fostering a culture of collaboration and innovation.
- Collaborate with the sales team to develop sales enablement materials and strategies.
- Oversee the design and execution of all campaigns, ensuring they align with the company's goals and yield a positive ROI.
- Develop, manage, and review the department's budget.
- Oversee the company's events program, including trade shows, webinars, and customer events.
- Establish and implement metrics to measure the effectiveness of programs, ensuring continuous improvement and optimization.
What You Will Bring:
- Proven experience in developing and executing successful strategies in a B2B SaaS
start-up companies (Ideally Series A and B)
- Strong product knowledge of Application Security and Cloud Native Security Platforms
- Extensive Experience in the Cyber Security Software Market will be a big plus (ideally application security)
- Experience in building and managing high-performing global teams.
- Proficiency in using marketing automation and analytics tools.
- Strong project management skills with a keen eye for detail.
- A track record of being successful in a start-up environment, preferably in a company with ARR from $2MM to $10MM
- Ability to thrive in a start-up environment and adapt quickly to changes.
- Exceptional problem-solving abilities.
- Passion for Application Security and the high-growth Cyber Security SaaS space.
This position is 100% remote. You can be based in any major city / hub in Americas
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