Marketing Manager

Alfa has a great opportunity for a part-time (24 hours per week), temporary (fixed term contract), Marketing Manager, based in our Royal Oak, Michigan Office. 

This is a key role in the Internal Marketing function for the US Operations of a global financial software company. Reporting to the Head of US Operations, you will be responsible for leading and executing the Marketing strategy in its achievement of marketing objectives. The Marketing Manager develops and oversees the organization's marketing strategy in the US, including the marketing budget and the publication of all marketing material.

This role is a temporary position to cover a maternity leave period. The length of this fixed term contract will be approximately 13 months, from January 20, 2026 to March 11, 2027.

This role is hybrid in nature with opportunities to work from home and in our Royal Oak, Michigan office. 

Primary responsibilities/duties

• Manage and guide the Senior Marketing Events Coordinator with daily support and task management

• Build and develop marketing programs, including design briefings, copywriting and campaign structures to support specific marketing objectives across different channels and segments in support of our overall strategic marketing plan

• Market through various channels and segment databases working with large data sets

• Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics

• Manage and execute marketing events, including all logistics and communications while ensuring engagement with appropriate stakeholders 

• Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow and retention

• Support marketing research projects to generate consumer insights in support of improved marketing strategy and communications

• Partner with creative teams, other internal stakeholders, and external agencies and vendors and drive projects as appropriate 

• Execution of marketing campaigns from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes for the US

• Execute US social media strategy including content creation

• Approve all US content marketing materials

• Contribute to US collateral development in support of new marketing campaigns

• Maintain, track and report against the approved marketing budget

• Develop an understanding of the product, the asset finance market and Alfa's position in it

• Develop knowledge of Alfa's company culture and ability to judge the tone of communications accurately

• Develop strong working relationships across the company; understanding of company process, procedures, and politics; understanding of key requirements and motivations of projects, project managers and territories

We would love you to have:

• Degree qualification in any related field 

• Experience of working in a marketing team in a similar company

• Experience in online publishing and editing skills and expertise in social media channels

• Ability to form strong working relationships across the company

• Possess excellent internal and external communication skills 

What we'll do for you: 

• Generous paid time off (PTO) - vacation, paid holidays, and flex time

• Flexible work  - hybrid work with a modern workspace available

• Health, Dental and Vision insurance with reimbursement of copays/coinsurance/deductibles for in-network medical costs

• Voluntary accident and critical illness insurances 

• Health and Dependant Care FSA plans

• Fully paid-for life, disability and travel insurances 

• Gym and Wellness Scheme through Wellhub with access to a range of studios, gyms and wellbeing apps

• 401k plan - matching at 100% of the first 6% contributed (immediately vested)

• Employee Assistance Program (EAP) with 24/7 crisis support 

• 3 paid volunteering days as well as 5 paid learning and development days

• Fun social events throughout the year and annual Company Conferences 

About Alfa

With over 500 employees worldwide, we're a leading provider of software and services to the global auto and equipment finance industries. Alfa Systems, our technology platform, is at the heart of some of the world's largest auto and equipment finance companies. Key to the business case for each implementation is Alfa Systems' ability to consolidate multiple client systems onto a single platform. Alfa Systems supports both retail and corporate business for auto, equipment, wholesale and dealer finance on a multi-jurisdictional basis, including leases and loans, originations and servicing. Alfa Systems is an end-to-end solution with integrated workflow and automated processing using configurable business rules, with an extensive API allowing real-time integration to other systems. With over 30 current clients and 26 countries served, Alfa has been delivering successful projects for our customers since 1990, and is expanding rapidly throughout Europe, North America and beyond.

Our Culture

Our culture is vibrant, innovative and diverse, and we are proud of it. Ours is a close-knit community. Alfa employees are an eclectic mix and all are creative, dedicated and hardworking. We believe it is important to build close working relationships within our company, so we hold numerous team events and conferences that bring us together for socializing and team building. We all enjoy the work-life balance and the great culture, with plenty of social activities organized by the company.

Alfa Financial Software Inc. provides equal employment opportunities to all

employees and applicants for employment and prohibits discrimination and

harassment of any type without regard to race, color, religion, age, sex,

national origin, disability status, genetics, protected veteran status, sexual

orientation, gender identity or expression, or any other characteristic protected

by federal, state or local laws.