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Senior Director, Marketing Insights and Analytics, Immunology GI

3 weeks ago

Horsham, Pennsylvania, United States Johnson & Johnson Innovative Medicine Full time

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at

Job Function
Marketing

Job Sub Function
Marketing Insights & Analytics

Job Category
People Leader

All Job Posting Locations:
Horsham, Pennsylvania, United States of America

Job Description
Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

JJ Innovative Medicine is recruiting for a Senior Director Strategic Insights & Analytics for Immunology GI, based in Horsham PA.

The Senior Director is responsible for integrating and translating primary, secondary, competitive and market insights into growth strategies for the Immunology business unit. This position is a member of the Immunology GI Leadership team and serves as an internal consultant to the President, Vice Presidents of Sales, Marketing, Medical Affairs, and other senior franchise leaders. This position plays a leading role in advising management in the development and implementation of business strategies and as a result, shares accountability for business results.

Responsibilities

  • Provides oversight for strategic and business plans, brand strategies, new product / indication launch plans, and long- and short-range financial forecasts.
  • Operates as a trusted advisor to senior business unit leaders. Utilizes strategic and operational insights, and executive level problem solving, communication and leadership skills to drive organizational action that leads to tangible growth.

  • Acts as the 'quarterback' with broad oversight of all insights, analytics & operational activities for the business unit:

  • Sets and continuously aligns business unit and insights, analytics & operational priorities with the President and key commercial leaders

  • Deploys resources against key priorities and critical business issues, making trade-offs as required
  • Leads the implementation of analytics strategies & reporting tools to enable commercial insights and execution

  • Drives integrated problem solving across the entire team.

  • Identifies, integrates, and translates insights into business impact for Immunology, including:

  • Market research and competitive intelligence

  • Performance monitoring / management
  • Sales force optimization and targeting strategy
  • Local market analytics to support execution excellence of selling divisions
  • Incentive compensation strategy and design
  • Advanced analytics, including Commercial mix / ROI, triggers etc
  • Omnichannel commercial strategies (JET), including personal & non-personal
  • Payer/Provider and Hub analytics
  • Brand forecasting

  • Value optimization, including Gross-to-Net insights, analytics & channel forecast support

  • Triages operational issues with leaders across the full StAT organization, and effectively implements new processes to increase efficiency and impact, including:

  • Data management

  • Call planning and alignment
  • IC operations/administration

  • Analytics and performance reporting

  • Attracts and develops best-in-class talent, and inspires team to achieve impact

  • Identifies capability gaps, and champions the building of new organizational capabilities

  • Networks and recruits talent on an ongoing basis with an appropriate focus on diversity, equity and inclusion
  • Builds team culture based on transparency, collaboration and trust

Qualifications

  • minimum of a BS/BA degree is required.
  • An MBA or equivalent advanced degree is preferred
  • A minimum of 15 years of business analytics, market research, insight development, marketing consulting, insights and analytics, advanced analytics, finance or similar experience is required.
  • Ability to use information (patient, provider, payor, category, customer, competition), business practices, and P&L knowledge, to create strategies that lead to growth is required
  • Ability to persuade others to a new or different perspective through use of compelling data and insights in order to positively impact achievement of business results
  • Ability to develop internal/external collaborations and build constructive relationships across all levels and disciplines (e.g., team members, Marketing and Sales teams, external business, and agency partners) in order to leverage knowledge and efforts
  • Ability to create an environment where leadership, creativity, accountability, and talent development are top priorities
  • Willing to experiment to drive more material impact
  • Ability to create positive change and maintain high engagement levels on the team
  • Ability to use primary research methodologies, secondary research data sources, and advanced analytical methods to develop and recommend business strategies that drive growth
  • Ability to leverage new innovative techniques & artificial intelligence to deliver insights is preferred

The anticipated range for this role is: $173,000- $299,000

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Required Skills
Preferred Skills:
Analytical Reasoning, Big Data Management, Brand Positioning Strategy, Business Data Analysis, Competitive Landscape Analysis, Customer Analytics, Customer Intelligence, Data Analysis, Developing Others, Execution Focus, Financial Analysis, Inclusive Leadership, Industry Analysis, Innovation, Leadership, Marketing Insights, Market Knowledge, Operational Excellence, Productivity Planning, Stakeholder Engagement, Tactical Planning