Product Marketing Manager, Responsibility

3 days ago

Menlo Park, California, United States Meta Full time $120,000 - $180,000 per year
Meta Platforms, Inc. (Meta), formerly known as Facebook Inc., builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps and services like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. To apply, click "Apply to Job" online on this web page.

Responsibilities
Develop and execute comprehensive marketing strategies to address emerging privacy regulations and concerns, in collaboration with cross-functional teams, including product development, sales, and communications. Conduct in-depth market analysis and competitive benchmarking to identify long-term product opportunities around privacy and data use, and provide actionable recommendations to senior leadership. Design and execute go-to-market plans for new products and features, including sales and partner materials, to drive business growth and customer engagement. Manage high-priority, fast-moving decisions and communications regarding product and policy changes, ensuring timely and effective stakeholder engagement. Collaborate with internal stakeholders to develop and maintain a thorough understanding of regional market trends, consumer behavior, and regulatory requirements. Represent the company externally, providing thought leadership and expertise on privacy and data use issues, and gathering feedback from key stakeholders.

Qualifications
Requires a Master's degree (or foreign degree equivalent) in International Management, Business Administration, Marketing, or a related field, and 4 years of experience in management consulting, product marketing, or a related occupation Requires 4 years of experience in the following: Management consulting advising businesses in the European Union, with a focus on strategy development, market analysis, and competitive benchmarking Contributing at both strategic and operational levels of multi-national organizations, including experience with market and competitive analysis, and c-suite communication and influence Leading cross-functional teams, including experience with project management, team management, and senior stakeholder engagement and
4. Working in the internet technology industry, with a focus on privacy and data use issues and/ or data-driven advertising.
Requires 2 years of experience in the following: Working with regulatory/privacy changes to advertising solutions, including digital advertising and social media solutions for businesses. This should include experience navigating complex
regulatory environments and developing strategies to address emerging privacy concerns and
Working with social media advertising technologies, including experience with ad platforms, targeting options, and measurement tools

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