Product Marketing Associate

Elevate Your Career

Work where your ideas have impact

Company
Allspring Global Investments is a leading independent asset management firm that offers a broad range of investment products and solutions designed to help meet clients' goals. At Allspring, our vision is to inspire a new era of investing that pursues both financial returns and positive outcomes. With decades of trusted experience propelling us forward, we strive to build portfolios aimed at generating successful outcomes for our clients. We do this through the independence of thought that powers our investment strategies and by bringing a renewed approach to look around the corner to unlock what's possible. Allspring is a company committed to thoughtful investing, purposeful planning, and the desire to deliver outcomes that expand above and beyond financial gains. For more information, please visit  About Us - Allspring Global Investments.

At Allspring, unique views inspire us. We leverage the diversity of people, ideas, and skills to help our clients pursue their financial goals. We strive to attract and retain a diverse talent pool that enables us to better serve our global client base. Intentionally fostering a diverse and inclusive culture allows us to empower innovation, productivity, and engagement. It's also essential for elevating the experience of our clients as well as the communities in which we operate. Thank you for considering Allspring as you explore the next step in your career journey.

POSITION
Allspring Global Investments' Marketing & Communications Team is seeking a motivated and detail-oriented Product Marketing Associate to join our Investment Content Marketing Team to support the development of content for our equity and fixed income strategies. This entry-level role is ideal for someone passionate about financial markets and eager to build a career in product marketing. Working in partnership with the Marketing, Investment and Distribution teams, this person will create and maintain unique and insightful content that will highlight our investment capabilities, strategies and products, while continuing to elevate Allspring's brand as a leader within its industry.

We currently operate in a hybrid working model, whereby you will be required to work in-office 4 days a week.

Location(s): Milwaukee and Charlotte

Responsibilities

• Assist in creating new investment product content, including but not limited to pitchbooks, podcast scripts, primers, sales sheets, videos, web content, etc.
• Collaborate with senior marketers, investment teams, and compliance to ensure content accuracy, alignment with brand standards and best practice guidelines.
• Maintain and update content in cyclical production for accurate data updates, consistency, version control, and timely delivery.
• Leverage existing content to help develop email marketing and social media posts.
• Develop an understanding of investment teams and products/strategies.
• Track and report on content performance metrics and client engagement insights.
• Support ad hoc projects and cross-functional initiatives as needed.
• Leverage approved AI tools to streamline content creation and enhance go-to-market execution.

Required Qualifications

• Bachelor's degree in Marketing, Finance, Business, or a related field
• 0-2 years of experience within financial services in a marketing or sales capacity
• Ability to synthesize complex information and distill it down into simple terms for broad use
• Strong writing, editing, and communication skills
• Demonstration of both creative and critical thinking
• Detail-oriented with strong organizational and project management skills
• Ability to work independently as well as in groups
• Interest in investment products and financial markets

Base Pay Range: $80,000 - $100,000

Actual base salary may vary based upon, but not limited to, relevant experience, time in role, base salary internal peers, prior performance, business sector, and geographic location.  In addition to base salary, the competitive compensation package may include, depending on the role, participation in an incentive program linked to performance (for example, annual discretionary bonus programs, or other annual or non-annual incentive or sales plans.)

We are an Equal Opportunity/Affirmative Action Employer. We consider all qualified applicants for employment regardless of age, race, color, national origin, sex, religion, veteran status, disability, sexual orientation, gender identity, or any other protected status.