Senior Associate, Marketing Data Scientist

Become a part of our caring community and help us put health first
 Become a part of our caring community and help us put health first

As a Senior Data Scientist, PCO Analytics (x1), you'll lead analytical efforts that support Humana's Primary Care Organization (PCO). You'll transform complex data into actionable insights that guide marketing strategies, improve member engagement, and support operational excellence.

This role is ideal for someone who thrives in a fast-paced, data-driven environment and enjoys connecting analytics to real-world healthcare outcomes.

Role Responsibilities

You'll drive strategic analytics that inform decision-making across PCO marketing and operations.

Key responsibilities include:·

• Leverage dashboards and reporting tools to develop insights around campaign performance, member engagement, and operational KPIs
• Conduct deep-dive analyses to uncover trends, identify opportunities, and support strategic planning
• Collaborate with marketing, clinical, and strategy teams to align analytics with business goals
• Translate complex data into clear, actionable insights for leadership and stakeholders
• Mentor junior analysts and contribute to the development of best practices in analytics
• Develop custom machine learning models such as segmentation, multi touch attribution, churn models etc.
• Use predictive modeling to bring insights into Humana member experiences utilizing Regression, Random Forest, XG Boost models, clustering, text mining for revenue generation, and other business outcomes.
• Conduct a power analysis, hypothesis testing, develop marketing A/B test design, support implementation of the tests and present the statistical findings of the test to our business partners.
• Use mathematics, statistics, modeling, business analysis, and technology to transform high volumes of complex data into advanced analytic solutions
• Responsible for post-campaign analysis, including media performance (both actuals and to goal), consumer/audience performance and trends, consumer profiles, patient appointment analysis and trends, omni-channel analysis (online to offline, offline to online, optimal pathway, etc.).

Your work will directly influence how Humana engages members and delivers value through its primary care services.

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Use your skills to make an impact

Use your skills to make an impact
 

Required Qualifications:

• Bachelor's degree in data Analytics, Pharmacy, Business, healthcare, related quantitative field OR 3–5 years of data analytics or data science experience
• 3+ years of demonstrated proficiency in SQL, Python, or R for data analysis and modeling
• 3+ years, strong experience with data visualization tools (e.g., Tableau, Power BI)
• 3+ years of experience with setting up causal inference experiments
• Experience in developing, maintaining, and collecting structured and unstructured data sets for analysis and reporting
• Be able to create reports, projections, models, and presentations to support business strategy and tactics
• 3+ years and knowledge of predictive modeling and segmentation techniques

Preferred Qualifications:

• Master's degree in a quantitative or healthcare-related field
• Familiarity with HIPAA and healthcare compliance standards
• Experience with Snowflake/ Databricks
• Marketing experience a plus
• Experience with Adobe Analytics

Work at Home Information

To ensure Home or Hybrid Home/Office associates' ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office associates must meet the following criteria:

• At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested

• Satellite, cellular and microwave connection can be used only if approved by leadership

• Associates who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.

• Humana will provide Home or Hybrid Home/Office associates with telephone equipment appropriate to meet the business requirements for their position/job.

• Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information

Virtual Pre-Screen

• As part of our hiring process for this opportunity, we are using an interviewing technology called HireVue to enhance our hiring and decision-making ability. HireVue allows us to quickly connect and gain valuable information from you pertaining to your relevant skills and experience at a time that is best for your schedule.

• If you are selected to move forward in the process, you will receive a text message inviting you to participate in a HireVue prescreen.  In this prescreen, you will receive a set of questions via text and given the opportunity to respond to each question. You should anticipate this prescreen taking about 15 minutes. Your responses will be reviewed and if selected to move forward, you will be contacted with additional details involving the next step in the process.

• Alert:  Humana values personal identity protection.  Please be aware that applicants selected for leader review may be asked to provide their social security number, if it is not already on file.  When required, an email will be sent from with instructions on how to add the information into your official application on Humana's secure website.

Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours

40

Pay Range

The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.$117,600 - $161,700 per yearThis job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.

Description of Benefits

Humana, Inc. and its affiliated subsidiaries (collectively, "Humana") offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.Application Deadline:
About us
 Humana Inc. (NYSE: HUM) is committed to putting health first – for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

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Equal Opportunity Employer

It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.

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