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Senior Marketing Consultant
2 weeks ago
Location: Charlotte, NC
Max PR: $69/hr
Job Type: Contract
Overview
We are seeking a Senior Marketing Consultant to drive digital content execution and personalization strategy across enterprise platforms. This role requires advanced expertise with Adobe Experience Cloud, content management platforms, and accessibility standards, while strategically partnering with leadership to deliver impactful customer experiences.
Key Responsibilities
- Lead and execute highly complex marketing initiatives with enterprise-wide impact
- Develop and influence digital content strategies across CMS platforms (SDL Tridion, AEM, WordPress)
- Build and manage personalization and multi-variant testing using Adobe Target or similar platforms
- Partner with leadership to deliver long-term, scalable, and innovative marketing solutions
- Conduct web accessibility testing and ensure compliance with WCAG standards
- Provide technical guidance through advanced knowledge of HTML, CSS, and Adobe Experience tools (RTCDP, AEM, Target, CJA)
- Consult with senior leaders on digital transformation initiatives to optimize customer engagement
- 7+ years in Marketing, Digital Marketing, or Digital Platforms (mobile, web, or social media)
- Advanced experience with content management platforms (SDL Tridion, WordPress, AEM)
- Deep expertise in Adobe Target and personalization strategies
- Strong understanding of accessibility standards and testing tools
- Ability to read/interpret HTML and CSS for content troubleshooting
- Familiarity with Adobe Experience Cloud tools (RTCDP, AEM, Target, CJA)
