Manager - Growth Marketing Analytics

2 days ago


Remote, United States Ascension Full time

Details Department: Ascension Data Science InstituteSchedule: Full timeLocation: RemoteSalary: $109,411.00 - $148,026.00 per yearEligible for an annual bonus incentive Benefits Paid time off (PTO)Various health insurance options & wellness plansRetirement benefits including employer match plansLong-term & short-term disabilityEmployee assistance programs (EAP)Parental leave & adoption assistanceTuition reimbursementWays to give back to your community Benefit options and eligibility vary by position. Compensation varies based on factors including, but not limited to, experience, skills, education, performance, location and salary range at the time of the offer.Responsibilities The Ascension Data Sciences Institute (ADSI) was created in July 2019 with the mission of supporting Ascension in achieving its Quadruple Aim with uniquely skilled, high-performing associates who develop analyses, models and applications to enable Ascension in providing higher value healthcare and making strategic decisions. ADSI comprises domains addressing 1) Clinical quality and patient safety; 2) Strategic Operations and Financial Analytics; 3) Actuarial and Managed Care Analytics; 4) Registry Abstraction Healthcare Solutions; and 5) Healthcare Data Intelligence. We recognize that the healthcare environment is a complex ecosystem of rapidly evolving clinical and economic practices that affect patient and provider experience and demands increasingly sophisticated and complex measurement. Our objective is for advanced analytics and data science to play a critical and foundational role in the transformation of care delivery, quality, and financial outcomes to enable our organization’s competitive advantage. What You Will DoIn this highly visible role, you will manage critical analytics projects to develop data-driven insights that support the Growth Marketing and Digital Experience team. Example subject areas may include: marketing campaign patient attribution and ROI modeling, Mixed Media Modeling, propensity modeling and audience building analyses, and data analyses to support overall campaign strategies.  The Manager will be responsible for: Evaluating direct and indirect volume and financial impacts to the health system related to marketing campaigns and strategiesDeveloping self-service toolsets, reports, and dashboards to support the marketing team in understanding the patients and populationsMeasurement of the effectiveness of various campaigns and interventions across the patient’s journey through the care continuumWorking with marketing science, activation, and Salesforce engineering teams to align data workflow to meet business needs Manages and coordinates data analytic activities associated with organizing, implementing and meeting departmental goals.Engages in strategic planning and tactical implementation of data analytic activities. Consults leadership on the development of Data Analytics strategy for the organization and develops analytical models and support tools across functions of the organization.Oversees the preparation of departmental reports and analyses. Establishes departmental metrics to support project goals and develops improvement plans.Communicates findings and recommendations to senior level management across different departments.Manages activities related to staffing, including hiring, orienting, evaluating, disciplinary actions, and continuing education initiatives.Leads a team to develop prescriptive, predictive, and inferential analytical tools to drive organizational efficiencies and sustainability, improve decision making, and further analytical service offering to internal and external customers.Requirements Education:High School diploma equivalency with 3 years of cumulative experience OR Associate's degree/Bachelor's degree with 2 years of cumulative experience OR 7 years of applicable cumulative job specific experience required.3 years of leadership or management experience preferred.Additional Preferences 5 years of experience (or applicable education) preferred.Master’s degree or higher in public policy, healthcare administration, healthcare economics or public health preferred1-2 years leadership experienceExperience in healthcare strategy and/or marketing preferredLarge health systems experience a plus.Proficiency in SQL. Prior use of other programming languages (Python, R) is a plus.Experience with visualization software, particularly tableau and/or Looker is a plus.Comfortable manipulating and synthesizing very large datasets.Strong written and verbal communication skills.Excellent organizational skills.Demonstrated commitment to continuous learning.Experience using cloud-based data storage platforms (Google Cloud Platform, Salesforce Cloud Data Platform, etc.) a plus.  #ADSI #growth #LI-Remote #internalops



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