Sales and Marketing Specialist

3 days ago

Fairhope, United States Your Choice Senior Care Full time
Job DescriptionJob DescriptionJob Description:

Your Choice Senior Care is seeking a motivated, compassionate, and experienced Sales and Marketing Specialist to join our team in providing exceptional senior care services. This role is key to expanding our community relationships, building brand awareness, and driving referrals. If you are passionate about helping seniors and enjoy building relationships in the community, we would love to meet you

Key Responsibilities:

  • Lead Generation & Outreach: Identify and build relationships with potential referral sources, including hospitals, senior centers, doctors’ offices, rehabilitation centers, and community organizations. Engage and educate community members on the services we offer.

  • Community Engagement: Represent our company at community events, senior expos, networking events, and local partnerships to increase awareness and generate leads.

  • Marketing Campaigns: Develop and execute local marketing strategies and campaigns, including social media, direct mail, and email outreach, to drive brand awareness and reach target audiences.

  • Tracking & Reporting: Utilize CRM tools to track interactions, follow-up activities, and conversion rates. Report on marketing activities and results to ensure goals are being met.

Qualifications:
  • Experience: Proven experience in sales, marketing, or community outreach, preferably in senior care, healthcare, or a related field.
  • Skills: Strong communication, presentation, and networking skills with the ability to build trust quickly with clients and community members.
  • Education: Bachelor’s degree in marketing, business, healthcare, or a related field (preferred but not required).
  • Passion: A compassionate approach and genuine interest in making a difference in the lives of seniors and their families.
  • Organizational Skills: Detail-oriented with excellent time management abilities to balance outreach, follow-ups, and campaign planning effectively.
What We Offer:
  • Competitive Pay: Salary plus potential performance-based bonuses.
  • Flexible Schedule: Opportunities for flexible working hours.
  • Supportive Team Environment: Join a compassionate and dedicated team with a mission to make a positive impact on senior care in the community.

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