Copywriter

Job DescriptionJob Description

We are looking for a skilled Copywriter to join our client's team based in Norcross, Georgia. This role involves creating compelling and persuasive content for various digital platforms including websites, social media, and emails. As a Copywriter, you will be involved in the entire process of content creation, from brainstorming ideas to editing for clarity and consistency.

• Develop and write engaging and persuasive content that reflects our brand voice and story across various digital platforms.

• Work closely with the marketing team and key stakeholders to understand project briefs and develop the appropriate content and copy to support planned initiatives.

• Edit your own and your colleagues’ content to ensure clarity, consistency, and adherence to the company’s editorial guidelines.

• Conduct research to enhance the quality and relevance of your content.

• Manage multiple writing projects simultaneously while meeting deadlines.

• Propose innovative content ideas to enhance our brand presence and audience engagement.

• Collaborate with professionals in the marketing, communications, and corporate responsibility divisions.

• Interview subject matter experts to develop comprehensive and engaging article content.

• Write personalized copy for company executives ensuring it is in line with their voice and the company's brand image.

• Utilize skills in content management systems, advertisements, AP style, blogging, and ad copywriting in the execution of your duties.

• Minimum of 2 years of experience in a copywriting role or similar.
• Proven experience with Content Management Systems (CMS).
• Demonstrated ability to create engaging advertisements.
• Familiarity with AP Style guidelines.
• Proficiency in blogging and creating compelling blog content.
• Experience in ad copywriting, with a focus on creating persuasive and engaging content.
• Bachelor's degree in English, Journalism, Communications, or a related field is preferred.
• Strong understanding of target audience and maintaining brand consistency.
• Exceptional writing, editing, and proofreading skills.
• Proven ability to meet deadlines and work under pressure.
• Strong research skills to ensure all copy is correct and factual.
• Excellent communication and team collaboration skills.
• Proficiency in Microsoft Office Suite.

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