Digital Marketing Coordinator

5 days ago


Chula Vista, United States Robert Half Full time
Job DescriptionJob Description

We are offering a long-term contract employment opportunity for a Jr. Digital Marketing Coordinator in Chula Vista, California. This role is within the retail industry and will involve the management and execution of various digital marketing and e-commerce strategies.


Responsibilities:

• Implement projects to support marketing and MarTech functions

• Create engaging emails using provided assets and messaging, ensuring a seamless user experience across web-based channels

• Maintain a content calendar for timely communication of product launches, events, and news

• Assist with testing new website features, functions, and bug fixes

• Evaluate campaign performance and provide recommendations for future promotions

• Work alongside the marketing team to develop and execute e-commerce strategies

• Support live events via Zoom or other streaming tools

• Travel occasionally to assist with on-site events

• Edit and proofread content for various platforms

• Handle customer service inquiries related to the Rewards program

• Monitor and respond to customer reviews and ratings

• Manage transition to new photo systems while supporting legacy systems

• Develop, deploy, and track email campaigns, including weekly newsletters in multiple markets

• Analyze sales data to identify trending products for promotion

• Facilitate communication between internal teams and distributors/customers.

• Proficient in Adobe Creative Cloud to design engaging digital marketing content

• Skilled in Content Management Systems (CMS) for streamlined website content management




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