Collision Repair Industry Marketing Strategist

1 week ago


Chicago, Illinois, United States PartsTrader Full time
Job Summary

We are seeking a dynamic marketing expert to take charge of the end-to-end customer journey for our priority customer segments in the collision repair industry.

About Us

PartsTrader is on an accelerated journey to deliver significant product value to customers by seamlessly connecting the different areas of the collision ecosystem through digital innovation. We're looking for a creative problem solver with a proactive attitude to help us shine the spotlight on the PartsTrader marketplace, the problems it solves, and the important role it plays in collision repair.

Responsibilities
  • Develop and manage marketing campaigns that drive customer acquisition, foster engagement, and ensure retention across priority customer segments.
  • Lead the strategic and collaborative process to define the customer value proposition for each target audience and for the products we have in market.
  • Work closely with Product, Sales, Customer Success (and other key stakeholders) to undertake market, competitor, and customer research to deeply understand the markets, the target audiences, and segments in which we operate.
Requirements
  • Bachelor's degree in marketing, Business, Communications, or a related field.
  • 7+ years of experience in product marketing, preferably in a technology or software company.
  • Proven experience in launching and marketing products preferably to a B2B audience and will consider significant B2C experience.
What We Offer
  • A competitive estimated salary of $120,000 - $180,000 per year based on experience.
  • A hybrid position located in Chicago with 3 days in office.


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