Google Ads Specialist

4 weeks ago

Hilo, Hawaii, United States DTC Jobs Full time

We're a private community directly connected with over 200 hot DTC e-commerce companies. Our goal is to build in-house teams for these companies by connecting top-tier talent to the right opportunity.

As a Google Ads Specialist, you'll be responsible for developing, launching, and managing Google Ads campaigns across Search, Display, YouTube, and Shopping networks to drive e-commerce sales and brand growth.

Key responsibilities include:

  • Conducting keyword research and audience targeting strategies to optimize ad copy, bidding strategies, and targeting settings for maximum performance.
  • Monitoring and analyzing campaign performance, identifying trends and insights to optimize spending and improve ROI.
  • Collaborating with the creative team to develop high-performing ad creatives that align with the brand voice and resonate with the target audience.
  • Tracking, measuring, and reporting on campaign performance metrics using Google Analytics and other analytics tools.
  • Staying updated with the latest trends, algorithm changes, and best practices in paid media buying, specifically within the Google ecosystem.
  • Managing and optimizing ad budgets, ensuring efficient spending and profitability while achieving targeted key performance indicators (KPIs).
  • Working closely with the product and sales teams to align ad campaigns with business objectives, promotional activities, and product launches.

Requirements include:

  • 2+ years of experience in media buying, specifically within the Google Ads platform (Search, Display, Shopping, YouTube).
  • Proven track record of managing and scaling successful Google Ads campaigns, particularly for DTC or ecommerce brands.
  • Indepth knowledge of Google Ads Manager, Google Analytics, and other ad management tools.
  • Strong understanding of PPC strategy, including bidding, ad formats, keyword research, and audience segmentation.
  • Analytical mindset with the ability to translate data into actionable insights.
  • Proficiency in using spreadsheets and analytics software to track campaign metrics and performance.
  • Strong communication and collaboration skills.

Preferred skills include experience with shopping campaigns and Google Merchant Center, familiarity with retargeting strategies and tools like Google Tag Manager, and understanding of conversion rate optimization (CRO) and A/B testing.

We verify each of our companies to ensure they are ready for a hire and can provide you with secure and legitimate opportunities. We also verify all payment arrangements through us to be secure, so you don't have to risk getting scammed. The average role we place is 30-40% higher in payments compared to those in the market.

We handpick the best opportunities according to your profile and directly connect you with companies, cutting down the lengthy process of hunting for a job. In placing, you will be part of a very exclusive community that will grant continued access to connections for limitless networking opportunities.

Once placed, we go the extra step in making sure you retain the job and have long-term relationships with our clients for further growth and more. Working with us will be more than just getting a job; it is like landing into an ecosystem that ensures your long-term success in the DTC world.

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