Digital Marketing Solutions Specialist
3 weeks ago
We are seeking an experienced Sales Account Executive to join our team at REACH by RentCafe, a leading digital marketing agency owned by Yardi. In this role, you will be responsible for a broad range of duties typical of REACH, with a primary focus on marketing and selling our Internet Listing Services (ILS) solutions. Your expertise will be key in driving business growth through consultative partnerships with our valued clients in the multifamily industry.
Key Responsibilities
• Present REACH by RentCafe's digital marketing solutions to Yardi clients in a consultative manner, effectively showcasing our products and services
• Act as a marketing expert, providing valuable assistance and guidance to other marketing professionals (your clients)
• Use your sales expertise to cultivate and manage a strong sales pipeline at both the property, regional, and corporate levels
• Deeply understand the renter's journey by analyzing client websites, leveraging industry data and research, and identifying pain points to recommend appropriate REACH solutions
• Apply a consultative sales approach, effectively collaborating with prospects from the regional operations level and marketing department to the C-suite, guiding them from discovery to close
• Contribute creatively to the development and execution of outbound call and email campaigns
Requirements
• Prior experience selling digital marketing services (SEO/PPC) or equivalent and/or experience as a marketing manager with digital marketing expertise
• Solid knowledge base in sales and the ability to apply sales principles (e.g., lead generation, opportunity qualification, proposal development, account management and closure)
• High comfort level interfacing with C-level decision makers
• Qualification, proposal development, account management and closure
• Ability to effectively execute sales strategies using a consultative approach and relationship building techniques
• Bachelor's degree in Business, Sales, or a related field
About Us
At REACH, we are passionate about marketing technology and believe in creating a work environment that is both fulfilling and enjoyable. Our team is committed to delivering marketing excellence to our customers while fostering the growth and development of our employees. We prioritize your well-being with comprehensive benefits, including 100% paid employee medical premiums, company profit-sharing plan, and flexible work arrangements. Join Yardi and be part of a company that empowers, inspires, and celebrates success.
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