Marketing and Product Management Intern

3 weeks ago

Waukesha, Wisconsin, United States Generac Power Systems Full time

Join Generac Power Systems as a Marketing and Product Management Intern

We are Generac, a leading energy technology company committed to powering a smarter world. Our company has been dedicated to energy innovation for over 60 years, creating the home standby generator market category and evolving into an energy technology solutions company.

The Marketing and Product Management Intern will gain valuable exposure and experience across almost all elements of the marketing function and marketing communications. The intern will be involved in helping to implement and maintain national marketing programs, including Generac's Industrial Power Trip product demo trailer, the Contractor Rewards program, and the marketing execution of sales promotions.

The intern will work directly with dealers to guide and execute the promotion and event plans for Generac's Power Trip Demo Tour to reach the top engineering firms and to support Powering ahead goals. This will provide an opportunity to work closely with key dealers and their customers.

The intern will also support Generac contractor rewards program through involvement in the monthly promotions and reporting using set metrics to ensure engagement. This will give the intern direct exposure to how a marketing loyalty program works.

The intern will participate in outbound call work to reach dealers and customers to garner approval to use their experience with Generac and its products to help build Generac's case study library and other marketing collateral. This will provide direct experience developing what continue to be key tools for marketing and sales purposes.

The intern will work collaboratively with other marketing team members to effectively coordinate marketing projects in support of the programs and promotions. This will provide the intern with key project management skills needed in almost any position.

The intern will coordinate marketing project statuses and timelines for the C&I team, enabling the intern to work closely with a broad and experienced team across the organization.

The intern will execute marketing tasks associated with projects that grow Generac brand awareness, which may include dealer communications, reports, website content, and other related materials such as brochures, visual presentations, newsletters, direct mail pieces, press releases, and other marketing materials.

Basic Qualifications:

  • Currently pursuing a Bachelor's or Master's Degree in Business, Marketing, Sales, or Communication field;
  • Strong computer skills in the Microsoft Office Suite (e.g., PowerPoint, Word, Project, Excel, Access);
  • Working knowledge of Social Media as a Marketing tool;
  • The ability to work 15-20 hours during the school year and full-time during school breaks.

Additional Qualifications:

  • Good verbal and written communication and interpersonal skills;
  • Ability to work independently and as part of a team;
  • Ability to manage multiple projects and deadlines;
  • Solid attention to detail, including proofreading proficiency.

Physical Demands:

While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk. On occasion, the incumbent may be required to stoop, bend, or reach above the shoulders. The employee must occasionally lift up to pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision, and ability to adjust focus. Occasional travel.

Generac Power Systems is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Our success is directly tied to our employees' professional growth and personal well-being, combined with strong families and communities. As an inclusive workplace, our employees embrace diversity, celebrate differences, and treat others with equality and respect.

As one of the leaders and largest suppliers of power generation equipment and technology, the work we do touches millions of lives. Employees at Generac are encouraged to be innovative and are valued as an integral part of our global team. Our challenging goals develop knowledgeable employees dedicated to helping continue Generac's success. Generac provides individuals the opportunity to work in a fast-paced agile work environment where their work makes a difference in people's lives and their own.

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