Content Manager

4 days ago


San Rafael, California, United States Syufy Enterprises Full time
About the Role

As a Content Manager - Digital Experience, you will play a crucial role in shaping the digital presence of VillaSport Athletic Club & Fitness. You will be responsible for managing and optimizing digital content across all platforms, ensuring a seamless customer journey and enhanced member experience.

Responsibilities
  • Manage and develop digital content calendars to align with VillaOS and overall brand strategy.
  • Collaborate with national directors to anticipate their content needs and develop effective strategies.
  • Perform competitor analysis to recommend prioritized improvements for digital experiences.
  • Map the customer journey across all digital touchpoints and identify opportunities for improvement.
Requirements
  • 3-5 years of experience in content management, digital marketing, or copywriting, preferably with fitness, hospitality, or lifestyle brands.
  • Proven ability to manage and optimize app, email, and web content.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proficiency in WordPress for content management and Mailchimp for email.
  • Fitness, athletic club experience, or hospitality background.
  • Strong copywriting and editing skills, with a focus on engaging and brand-aligned messaging.
What We Offer
  • $100,000 annually plus bonus.
  • Full-time hours.
  • PTO.
  • Full benefits package.
  • 401K with dollar-for-dollar match up to 4%.
  • Discounts at Syufy businesses.
  • Hybrid work environment.


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