Content Marketing Specialist
1 day ago
Skiptown is a tech-enabled, premium pet services ecosystem that aims to make the lives of pets and their people easier and more fun. Our flagship location in South End offers dog daycare, boarding, grooming, training, and a social bar, with plans to expand to Denver, CO, and Atlanta, GA.
About the RoleWe are seeking a marketing professional to be the curator of our online presence. As a Content Marketing Specialist, you will be responsible for executing strategic marketing initiatives, developing and managing local partnerships, creating engaging content for social media, and maintaining our website calendar.
Key Responsibilities- Develop and execute marketing strategies to promote Skiptown's services and brand
- Manage and maintain local partnerships to drive business growth
- Create and distribute high-quality content for social media, press, and email marketing initiatives
- Maintain our social media presence and ensure accurate information is posted
- Provide website support and ensure our digital communications reflect events, marketing, and outreach initiatives
- Recommend improvements to marketing strategies and tactics
- Create photo and video content to contribute to Skiptown's content library
- Engage with local social media influencers to develop paid or free campaigns
- Curate and organize a content library of user-generated content
- 1+ years of experience in marketing, either in-house or at an agency
- Social media experience, particularly on Instagram
- TikTok experience is a plus
- Excellent copywriting and proofreading skills
- Strong organizational and communication skills
- Ability to work in a fast-paced, deadline-driven environment
- Integrity and a willingness to take responsibility for mistakes and share wins with the team
- Competitive compensation
- Paid Time Off
- Purple swag
- Employer contribution to health and dental benefits and employer-paid vision
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