Digital Media Strategist
4 weeks ago
Symple Lending is a pioneering fintech company that is revolutionizing the lending industry by empowering customers on their journey to financial freedom. Our commitment lies in providing seamless and efficient lending solutions to our customers. We are seeking an experienced Digital Media Strategist to help drive our growth through effective and efficient multi-channel media buying. Your expertise in orchestrating integrated marketing strategies will be essential in maximizing our reach and driving growth.
Key Responsibilities:- Develop and implement advertising campaigns across various platforms, including paid social, paid search, and programmatic advertising.
- Monitor and analyze campaign performance data, identifying areas for improvement and developing strategies to optimize campaign performance.
- Manage campaign budgets and bids to ensure maximum return on investment.
- Collaborate with internal teams to ensure campaigns align with overall marketing strategy and coordinate with direct mail efforts and call center initiatives.
- Stay up-to-date with industry trends and best practices to continuously improve campaign performance.
- Provide weekly reporting and insights on campaign performance, and make recommendations for future campaign optimizations.
- Build strong relationships with internal stakeholders, acting as a trusted advisor and strategic partner.
- Experience working in the fintech industry or a high-growth environment.
- Proficiency in Excel, SQL, and/or data visualization tools.
- Strong communication skills, with the ability to clearly articulate complex data and insights.
- Dental Insurance
- Competitive Salary
- Modern office setting
- Work-from-home days
- Growth opportunities
- Health insurance
- Vision insurance
- Paid time off
- A collaborative and innovative work environment
- Opportunities for professional growth and development
- Cutting-edge projects and exposure to the latest technologies
- Professional development assistance
Symple Lending is an equal-opportunity employer and encourages candidates of all backgrounds to apply.
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