Digital Marketing Strategist

2 days ago


Oklahoma City, Oklahoma, United States Skulls Unlimited International, Inc. Full time
{"h1": "Digital Marketing Manager Job Description", "p": "We are seeking a talented Digital Marketing Manager to drive the digital presence of our three interconnected businesses: Skulls Unlimited, SKELETONS: Museum of Osteology, and our professional skull cleaning services. This role focuses on enhancing online engagement, increasing brand awareness, and maximizing sales in e-commerce, skull cleaning services, and museum admissions through various digital channels.", "ul": [{"li": "Develop and execute integrated digital marketing campaigns across SEO, SEM, email, SMS, social media, and display advertising."}, {"li": "Co-Manage and optimize e-commerce platforms to improve user experience and increase conversions."}, {"li": "Oversee social media platforms, creating engaging content, managing posts and comments, and implementing strategies to grow our online presence."}, {"li": "Implement SEO best practices to enhance organic search rankings and manage SEM campaigns to drive targeted traffic."}, {"li": "Utilize Google Analytics and UTM tracking to monitor performance and make data-driven decisions."}, {"li": "Collaborate with cross-functional teams, including sales, events, and design, to align marketing efforts with company goals."}, {"li": "Stay current with industry trends and evaluate new technologies to improve marketing performance."}], "h2": "Qualifications", "ul": [{"li": "Required:
  • Minimum of 5 years of experience in digital marketing and advertising.
  • Proficient in Google Ads, Google Analytics, SEO, SEM, and email marketing.
  • Experience with social media platforms and advertising (Facebook, Instagram, TikTok).
  • Strong writing and copywriting skills.
  • Analytical mindset with the ability to make data-driven decisions.
"}, {"li": "Preferred:
  • Bachelor's degree in Marketing, Business, or related field, or equivalent experience.
  • Certifications like Google Ads Certification or Facebook Blueprint.
  • Experience in the museum, educational, or niche retail industries.
  • Familiarity with content management systems (CMS) like WordPress and Shopify.
"}], "h2": "What We Offer", "ul": [{"li": "Competitive Salary: Based on experience."}, {"li": "Benefits: Medical insurance (50% covered), 401K contributions, paid vacation and sick leave."}, {"li": "Work Environment: A supportive team focused on your success."}, {"li": "Culture: Guided by our core values of Education, Service, and Family."}, {"li": "Flexible Work Options: Potential for remote work after an initial period."}], "h3": "How to Apply", "p": "If you're a results-driven digital marketing professional with a passion for unique educational experiences, we'd love to hear from you. Please submit your resume and a cover letter explaining why you're a great fit for our team."}

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