Media Sales Professional

5 days ago


Tallahassee, United States Gray Television Full time
About Gray Television

Gray Television is a leading media company with a rich history of excellence in the industry. We own and operate high-quality stations in 113 television markets, reaching 36% of US television households.

We are committed to staying ahead of the curve by embracing new technologies and innovative approaches to stay competitive in our markets. Our focus on employee development ensures that we attract and retain the best talent in the business.

About WCTV

Come join our team in sunny Tallahassee, Florida, where the beautiful weather and beach lifestyle make it an ideal place to work and live. As a top-performing advertising executive, you will have the opportunity to help business owners grow their businesses by maximizing their marketing dollars.

WCTV, the legacy CBS affiliate and most-watched TV station in the region for over 65 years, is seeking experienced account executives to sell local television and digital advertising solutions. Developing and nurturing customer relationships is crucial, as there is a strong emphasis on generating new business.

The ideal candidate will have knowledge and experience in selling data-driven digital marketing solutions and critical analysis of digital analytics. A polished disposition, strong work ethic, and positive attitude are essential for success in this role.

Job Summary/Description

We are looking for an experienced sales professional to join our dynamic sales team at WCTV, a 67-year-old powerhouse station in Sunny Tallahassee, Florida. This is a rare opportunity to join our amazing team and be part of a great work environment with a competitive compensation package.

The successful candidate will have a proven track record of sales success in local media, preferably broadcast TV. Excellent listening, presentation, negotiation, and closing skills are essential, as well as a team player mentality and ability to create, build, and nurture business relationships.

The duties and responsibilities of this role include exceeding or meeting monthly, quarterly, and annual revenue goals, initiating and cultivating client relationships, securing new local direct advertising business, and servicing and growing existing accounts.

A strong working knowledge of marketing concepts and detailed understanding of television and digital media advertising methods and strategies are required. The ideal candidate will also have a firm understanding of the Tallahassee-Thomasville-Valdosta competitive media market and be proficient in all software utilized for daily business.

Estimated Salary

We offer a competitive salary range of $80,000 - $120,000 per year, depending on experience, plus a comprehensive benefits package, including health insurance, retirement plan, and paid time off.

Benefits

In addition to the estimated salary, we offer a range of benefits to support your physical and mental well-being, including:

  • Health Insurance: Comprehensive medical, dental, and vision coverage for you and your family
  • Retirement Plan: A 401(k) plan with employer matching contributions
  • Paid Time Off: Generous vacation, sick leave, and holiday pay
About Us

At Gray Television, we are committed to equality and inclusion in the workplace. We encourage applications from diverse candidates and strive to provide a work environment that is free from harassment and discrimination. If you share our values and are passionate about the media industry, we would love to hear from you.



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