Mercury Marine Business Development Analyst

1 week ago


Fond du Lac, Wisconsin, United States Brunswick Corp. Full time

Brunswick Corp., a global leader in the marine industry, is seeking a highly motivated and detail-oriented Business Development Analyst to join our team. This role will be located at our Fond du Lac, WI location and operate in a flexible hybrid workplace environment.

Job Summary:

We are looking for a talented individual to support critical business projects within the Mercury Parts and Accessories business team. The successful candidate will be responsible for market research, assessing market gaps, creating dealer catalogs, developing product descriptions, and working with cross-functional teams to carry daily operations of the parts and oils categories.

About the Role:

  • Evaluate competitive market online and in brick and mortar stores for pricing, product, promotions, and placement.
  • Conduct market assessment in new growth avenues and support business development.
  • Organize multiple catalogs into various formats for ease of use by different customer types.
  • Maintain cross-reference lists, pricing, and competitive market positioning.
  • Help with updating product images, improving product descriptions, and producing quality content that help boat owners as well as service centers to identify and purchase the correct Mercury and Quicksilver parts & accessories.
  • Communicate with cross-functional teams, customers, and dealers as required.
  • Manage daily interaction between departments, divisions, suppliers, and customers as necessary.
  • Complete marketing charters and requirements to assist product category and marketing in executing business needs.

Requirements:

  • Verbal and written skills for communicating effectively with all levels of the organization.
  • Interpersonal skills for dealing with others effectively.
  • Data analysis and management with effective presentation and communication skills.
  • Project management skill or experience will be a plus.
  • Ability to collect, analyze, and draw insights on market and consumer information.

Education and Experience:

  • Student working towards a Bachelor's degree in business, management, marketing, or CPG in retail.
  • Mechanical and business aptitude and familiarity with the marine and/or powersports businesses is preferred.
  • Cumulative GPA of 3.0 or greater.
  • Data management and market assessment experience preferred.

We Offer:

  • A competitive salary of $60,000 - $70,000 per year, depending on qualifications and experience.
  • A comprehensive benefits package, including medical, dental, and vision insurance.
  • A 401(k) plan with company match.
  • Tuition reimbursement and professional development opportunities.

About Brunswick Corp.:

Brunswick Corp. is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, or any other characteristic protected by federal, state, or local law. We value diversity, equity, and inclusion and encourage individuals from all backgrounds to apply.



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