Marketing Director, Marketplace Growth

7 days ago


Bethesda, Maryland, United States Xometry Full time
Job Overview

We are seeking an experienced Marketing Director to lead the growth of our marketplace division. As a key member of our leadership team, you will be responsible for developing and executing comprehensive marketing strategies that drive brand awareness, customer acquisition, and product adoption.

About Xometry

Xometry is a leading digital marketplace connecting manufacturers with buyers from Fortune 1000 companies. Our platform provides critical resources for manufacturers to grow their business while making it easy for buyers to tap into global manufacturing capacity.

Responsibilities
  • Develop and execute comprehensive marketing strategies that align with Xometry's marketplace division's overall business objectives.
  • Lead a team of marketing professionals, providing guidance, mentorship, and training.
  • Work closely with product management, sales, and other departments to ensure alignment with the company's overall business goals.
  • Manage and optimize marketing campaigns across various channels, including traditional media, digital marketing, public relations, and events.
  • Owning brand equity and messaging strategy for the large and fast-growing Xometry brand.
  • Develop messages and marketing campaigns around Xometry's overall benefits, prototyping and production services, encompassing all services (CNC machining, 3D printing, injection molding, sheet cutting/laser cutting, sheet metal fabrication, tube bending/cutting, die casting, extrusion, stamping).
Qualifications
  • Bachelor's degree in marketing, business, or a related field.
  • 10+ years of experience in marketing, with at least 5 years in a leadership role.
  • Past experience working in a two-sided marketplace is heavily preferred.
  • Proven track record of driving brand awareness, customer acquisition, and product adoption.
  • Strong understanding of traditional and digital marketing channels.
  • Experience with product marketing, including product positioning, messaging, and launch strategies.
  • Excellent analytical and problem-solving skills.
  • Strong leadership and management skills.
  • Ability to work effectively in a fast-paced, collaborative environment.
  • Familiarity with data-driven marketing and attribution modeling.
  • Experience with A/B testing and optimization.
Compensation and Benefits

The estimated salary for this position is $150,000 - $200,000 per year, depending on experience. We offer a comprehensive benefits package, including health insurance, retirement savings plan, and paid time off.



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