Strategic Brand and Product Marketing Leader
5 days ago
We are seeking a highly skilled Strategic Brand and Product Marketing Leader to join our team at Adtalem Global Education. As a key member of our marketing team, you will be responsible for developing and implementing comprehensive marketing campaigns to drive enrollments and enhance brand equity.
Key Responsibilities:- Develop and execute integrated marketing strategies to promote the University brand and products.
- Maintain a strong brand identity throughout the consumer journey.
- Enhance brand equity through effective marketing campaigns and initiatives.
- Lead cross-functional teams to ensure marketing strategies are executed effectively.
- Act as a product marketing SME to develop and lead successful product launches.
- Bachelor's Degree in Marketing or related field, Master's Degree preferred.
- At least 7 years of marketing experience in a corporate marketing or advertising agency environment.
- Sharp strategic marketer with a blend of direct marketing and brand marketing experience.
- Proven digital marketing experience and ability to manage budgets.
- Experience working in a matrixed environment and managing multiple projects simultaneously.
- Competitive salary range between $80,336 and $140,851.
- Comprehensive benefits package, including health, dental, vision, and life insurance.
- 401(k) Retirement Program with 6% employer match.
- Flexible Time Off (FTO) policy and 12 paid holidays.
Adtalem Global Education is an equal opportunity employer. We are committed to diversity and inclusion in the workplace.
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