Competitive Intelligence Marketing Manager

4 weeks ago

Washington, Washington, D.C., United States Avaya Full time
About Avaya

Avaya is a global leader in digital communications, delivering innovative solutions that power personalized, intelligent, and effortless customer and employee experiences. As a Competitive Intelligence Marketing Manager, you will play a key role in shaping the future of work by developing and executing market, competitive, and customer intelligence programs.

The ideal candidate will have a minimum of 7-10 years of experience in corporate marketing, marketing strategy, and competitive analysis. You will be responsible for providing insight and intelligence that aligns with business goals, developing processes to improve data collection, and creating delivery mechanisms to deliver competitive profiles and dashboards.

As a member of our team, you will have the opportunity to work with cross-functional teams, collaborate with external partners, and leverage AI technology to drive business success. If you are passionate about staying ahead of market trends and have a strong analytical and research background, we encourage you to apply.

About the Opportunity
  • Develop and execute market, competitive, and customer intelligence programs
  • Provide insight and intelligence that aligns with business goals
  • Develop processes to improve data collection and analysis
  • Create delivery mechanisms to deliver competitive profiles and dashboards
  • Conduct studies to identify opportunities for growth markets and new segments
  • Manage projects and select outsourced third-party vendors for primary and secondary research
  • Produce and update executive MI Bulletins with specific metrics and KPIs
About You
  • Minimum of 7-10 years of experience in corporate marketing, marketing strategy, and competitive analysis
  • Strong analytical and research skills with the ability to translate data into actionable insights
  • Excellent communication and presentation skills
  • Experience with AI technology and related CI tools and approaches
  • Experience with sales enablement and operations, product and solution marketing, and customer support within an IT environment
Compensation

The pay range for this opportunity is from $132,800 to $179,300 + target sales incentive + benefits.

This range represents the anticipated low and high end of the salary for this position. Actual salaries will vary and are based on factors such as a candidate's qualifications, skills, competencies, and location.

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