Technical Marketing Strategist for Cybersecurity Solutions
6 days ago
Drive market leadership and demand generation for Axiado solutions as a Technical Marketing Strategist. Collaborate with product management and engineering teams to develop compelling value propositions and messaging. Create technical marketing collateral, drive enablement materials, and conduct market analysis to differentiate Axiado's offerings.
- Develop and execute technical marketing strategies to drive awareness, demand generation, and market leadership for Axiado solutions.
- Collaborate with cross-functional teams to understand product features and translate them into effective marketing messages.
- Create and maintain a wide range of technical marketing assets, including whitepapers, solution briefs, presentations, videos, demos, and blog posts.
- Drive the creation and delivery of technical enablement materials to support sales, partners, and customers.
- Conduct market and competitive analysis to identify key trends, insights, and opportunities to differentiate Axiado's solutions in the market.
- Serve as a technical evangelist and spokesperson for Axiado at industry events, conferences, webinars, and customer meetings.
- Collaborate with growth marketing and product marketing teams to develop technical marketing content that drives engagement, leads, and pipeline.
- Bachelor's degree in marketing, engineering, computer science, or a related field; MBA or advanced technical degree preferred.
- 5+ years of experience in technical marketing, product marketing, or product management in Cybersecurity domain.
- Deep technical knowledge of Computer architecture, CPU, BIOS, Firmware, Drivers for servers.
- Knowledge of Security threats, vulnerability research, and practicing security development lifecycle practices & knowledge of Ransomware protection and other malware.
- Proven track record of developing and executing successful technical marketing strategies and campaigns.
- Excellent written and verbal communication skills.
- Strong analytical skills and experience conducting market and competitive analysis.
- Ability to work effectively in a fast-paced, dynamic environment with cross-functional teams and multiple stakeholders.
- Experience presenting to and influencing senior executives, customers, partners, analysts, and technical audiences.
We are offering an estimated annual salary of $120,000 - $150,000 based on the location and experience level.
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