Packaging Solutions Strategist

1 day ago

Grand Rapids, Michigan, United States tesa SE Full time
Overview

Tesa SE is a leading manufacturer of adhesives and related products. We are passionate about making a difference in the lives of our customers through innovative solutions.


Salary

We offer an attractive salary, estimated to be around $120,000 per year, depending on experience and qualifications.


Job Description

Packaging Solutions Strategist:

  • Define and develop targeted market segments within the Packaging and Paper Industries for the Print and Packaging Solutions team.
  • Analyze market trends, customer needs, and competitive landscape to identify opportunities for growth and market gaps.
  • Create a clear segment assortment strategy that achieves market penetration and drives growth of sales.
  • Collaborate with marketing to develop market position and messaging for PPS assortment.
  • Create and execute marketing strategies for product launches and assortment highlights.
  • Conduct market analysis of competitors' products and pricing.
  • Collaborate with management team to create sales enablement tools.
  • Product Management: Manage the entire product lifecycle, from ideation to launch and ongoing performance evaluation.
  • Collaborate with TD/PD and marketing teams to develop and refine product offerings, including defining product requirements for new business cases.
  • Monitor product performance and make recommendations for improvements or new product development based on market feedback.
  • Review and maintain a process for managing and reducing blocked stock.
  • Technical Sales Assistance: Provide technical expertise and support to the sales team and customers, ensuring a thorough understanding of product capabilities.
  • Assist in developing sales strategies and tools to effectively communicate product benefits to customers.
  • Conduct training sessions for sales representatives and customers on product features and applications.

Required Skills and Qualifications

To succeed in this role, you will need:

  • Bachelor's degree in mechanical engineering, chemistry, or materials science or equivalent (MBA is a plus).
  • 5+ years of combined marketing and/or product segment experience.
  • Demonstrated strong analytical skills.
  • Must have strong strategic thinking, organizational and critical thinking skills with a bias towards action.
  • Proficient in Microsoft Office Suite, with strong emphasis on PowerPoint and Excel, and experience with CRM software packages.
  • Must be able and willing to travel 50%.
  • Comfort working across borders is a must. Valid passport required. Ability to speak another language is a plus.
  • Excellent communication skills and ability work effectively in cross-functional teams.

Benefits

We offer a range of benefits to support your career growth and well-being, including:

  • A competitive salary and bonus structure.
  • A comprehensive health insurance package.
  • A retirement savings plan.
  • Opportunities for professional development and training.
  • A dynamic and supportive work environment.

Others

We are an equal opportunities employer and welcome applications from diverse candidates. Please note that only shortlisted candidates will be contacted for further assessment.

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