Creative Director

3 weeks ago

Baltimore, Maryland, United States National Aquarium Full time

Job Summary:

The National Aquarium seeks a highly skilled and experienced Design Manager to lead our creative team in developing innovative and effective visual solutions for our marketing initiatives.

Key Responsibilities:

  • Oversee and lead creative design efforts, including concepting and execution of website and social media graphics, long-form report designs, branding materials, brand campaigns, motion graphics, event trade show creative, presentations, interactive designs, illustrations, and infographics.
  • Collaborate with other content teams on digital designs, ensuring all digital channels reflect and uphold brand standards while evolving.
  • Produce printed brand assets, including publications, invitations, brochures, flyers, newsletters, event signage, educational brochures, posters, postcards, and other marketing materials.
  • Manage a team of creatives to uphold brand standards while exploring new visual directions and visual communication strategies using audience data and industry-best practices.
  • Organize and manage the workflow of all design work orders and projects in partnership with the senior project manager.
  • Provide excellent service and develop professional, creative, and effective solutions consistent with brand standards and within specified budgets and timelines.
  • Review and assign projects and work orders, meet with clients, identify solutions and priorities, audience, budget, delivery date, and timeline for projects, and coordinate schedules within and across divisions as necessary.
  • Serve as a National Aquarium brand subject matter expert and guide to the communications team, the larger organization, and cross-functional creative partners.
  • Use audience data and industry best practices to continually refine the National Aquarium brand design strategy.
  • Supervise freelance designers and design interns.
  • Direct the bidding, purchasing, and outsourcing of printing, paper, photography, and related collateral materials that are high quality, cost-effective, and eco-friendly.
  • Manage invoicing from vendors to ensure prompt payment.

Requirements:

  • Bachelor of Arts Degree in graphic design or creative field preferred.
  • 5-7 plus years professional experience in design for brands.
  • 2-3 years management experience.
  • Expert level proficiency in Adobe Creative Suite with demonstrated experience in illustration and publication layout.
  • Knowledge of commercial printing methods, postal mailings standards, and paper specifications.
  • Must have leadership skills and the ability to communicate effectively.
  • Able to perform under tight deadlines.
  • Excellent ability to multi-task and work in a team as well as independently as needed.
  • Strong knowledge of and passion for nature and conservation a plus.

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