Digital Content Strategist

1 week ago


Hartford, Connecticut, United States Novalink Solutions LLC Full time
About Us

Novalink Solutions LLC is a leading provider of digital solutions, committed to reimagining the modern government experience.

Job Description

We are seeking an experienced Digital Content Strategist to join our team. As a key member of our digital service team, you will work iteratively on multiple website projects using agile sprints. Your primary responsibility will be to create high-impact online experiences that change people's lives.

Your daily mission will be to raise people up by simplifying government engagements through cutting-edge digital optimization strategies, data-driven solutioning, and trust-building partnerships with customers and stakeholders.

Key Responsibilities:
  • Developing modern content for large websites with multiple departments and sizable portfolios of services, informational assets, and applications.
  • Crafting high-level content strategies that focus on logical taxonomies, streamlined user journeys, and human-focused design.
  • Planning for the discovery, analysis, segmenting, creation, delivery, tracking, and governance of content.
  • Aligning content with business goals, stakeholder objectives, and user needs.
Requirements

To be successful in this role, you must have at least 3 years of measurable experience in content marketing, SEO and analytics, and content lifecycle governance.

You should possess excellent copywriting and editing skills, knowledge of Sitecore or a comparable CMS, and proficiency in project management tools such as Microsoft Office Suite, Teams, and Jira.

Preferred Skills & Qualifications

Other desirable skills include proficiency in Sitecore 10.2, a bachelor's degree in UX, Web Design, Communications, Marketing, English, Journalism, or related field, and 3 years of website content writing experience.

A portfolio of published online content, industry certification in a field-related discipline, and experience with chatbots, search consoles, and helpdesk services are also highly valued.

Compensation

The estimated salary for this position is $85,000 - $110,000 per year, depending on experience and qualifications.


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