Senior Digital Marketing Leader

1 day ago


Scottsdale, Arizona, United States Troon Golf Full time
Troon Golf Digital Marketing Opportunity

Are you a strategic digital marketing professional looking to lead and grow a high-performing team? We're seeking a Senior Digital Marketing Leader to drive our digital marketing initiatives and contribute to our company's growth.

About the Role:
  • We're offering a competitive salary of $85,000 - $110,000 per year, commensurate with experience.
Job Description:

The Senior Digital Marketing Leader will be responsible for developing and executing our digital marketing strategy, overseeing a team of digital marketers, and managing our online presence. This includes:

Key Responsibilities:
  • Developing and implementing digital marketing strategies to drive engagement, conversions, and revenue growth.
  • Leading a high-performing digital marketing team to execute social media, email marketing, SEO, SEM, and e-commerce strategies.
  • Overseeing digital marketing for managed properties, including social media management, website deployment, SEO, SEM, and email marketing.
  • Defining strategies to optimize website reach, improve facility results, and enhance product roadmap.
  • Directing implementation of corporate digital marketing campaigns and facility marketing processes.
  • Supervising digital managers and administering proprietary marketing tools.
  • Developing new strategic ideas for digital marketing and capturing new market share.
  • Working closely with partners and departments to create technology best practices and infrastructure.
  • Developing insights for digital activity and presenting results to stakeholders.
  • Administering Troon Rewards budget, planning, and monthly reporting.
Requirements:
  • Bachelor's degree required.
  • At least five years' experience in digital marketing, including social media, e-commerce, marketing analytics, project management, SEO, SEM, and website development.
  • Advanced social media skills and knowledge of e-commerce best practices, web performance tracking, and analytics.
  • Proven track record of success in building and motivating a high-performance team.
  • Experience creating and presenting KPIs, reports, and dashboards for senior executives.
  • Ability to prioritize and manage multiple projects simultaneously.
  • Ability to manage marketing support personnel and establish priorities in a fast-paced environment.
  • Solid business acumen and financial accountability.
  • Excellent written and verbal communication skills.
  • Ability to work independently.

Travel may be required for this position.



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