Senior Product Marketing Manager for Sales Enablement
3 weeks ago
We are seeking a highly motivated and experienced Senior Product Marketing Manager to focus on sales enablement content. This role is critical in ensuring our sales teams are equipped with the knowledge, tools, and resources they need to effectively sell our products and solutions.
The ideal candidate will have a strong background in product marketing, sales enablement, and the design and manufacturing industry.
Autodesk gives opportunity to work with cutting-edge technology and innovative products and it values a collaborative and inclusive work environment that fosters teamwork and diverse perspectives.
It gives competitive salary and benefits package that reflects the commitment to employee well-being and to explore career growth and development opportunities within the organization.
Sales Enablement:
- Develop and deliver comprehensive sales enablement content, including product features, benefits, positioning, and competitive differentiation
- Create and maintain sales collateral, such as product datasheets, presentations, case studies, and FAQs
- Collaborate with sales leadership to identify knowledge gaps and develop strategies to address them
Content Development:
- Produce high-quality, engaging content that communicates product value propositions to sales teams
- Manage the creation of videos, webinars, and other multimedia content for sales training purposes
- Ensure all content is up-to-date and aligned with the latest product developments and market trends
- Work closely with product management, engineering, and customer support teams to gather and synthesize product knowledge
- Partner with the sales team to understand their needs and provide targeted support
- Collaborate with marketing to ensure consistency in messaging across all channels
- Establish metrics to measure the effectiveness of sales content
- Regularly analyze data to assess the impact of training programs and identify areas for improvement
- Provide feedback to product and marketing teams based on sales performance insights
- Conduct market research to stay informed about industry trends and competitor activities
- Provide insights to sales teams on market dynamics and competitive landscape
- Update sales materials to reflect changes in the market environment
Bachelor's degree in Marketing, Business, or a related field; MBA preferred
5+ years of experience in product marketing, sales enablement, or a related role
Proven track record of developing and delivering effective sales training programs
Strong project management skills with the ability to manage multiple priorities
Proficiency in using marketing and sales enablement tools and platforms
Strong analytical skills with the ability to derive actionable insights from data
We take great pride in our culture here at Autodesk – our Culture Code is at the core of everything we do.
Our values and ways of working help our people thrive and realize their potential, which leads to even better outcomes for our customers.
When you're an Autodesker, you can be your whole, authentic self and do meaningful work that helps build a better future for all.
From health and financial benefits to time away and everyday wellness, we give Autodeskers the best, so they can do their best work.
At Autodesk, we're building a diverse workplace and an inclusive culture to give more people the chance to imagine, design, and make a better world.
Autodesk is proud to be an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender, gender identity, national origin, disability, veteran status or any other legally protected characteristic.
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