Market Segment Manager-Defense Electronics Lead

4 weeks ago


Phoenix, Arizona, United States Critical Fit Recruiting Full time
Market Segment Manager-Defense Electronics Lead

The Market Segment Manager-Defense Electronics Lead plays a pivotal role in driving business growth within the organization's defense and aerospace market segment. This key position requires a deep understanding of the industry and the ability to develop and execute market strategies that drive revenue growth and profitability.

Key Responsibilities:
• Define and execute market strategies that drive revenue growth and profitability.
• Conduct market research and analysis to identify trends, customer needs, and competitive landscape.
• Utilize deep understanding of customer personas, pain points, and buying behaviors to guide segment-specific message and positioning.
• Collaborate with cross-functional teams, including product development, sales, and marketing to ensure successful execution of segment strategies.
• Establish and maintain strong relationships with key customers, industry leaders, and partners.
• Analyze and report on segment performance metrics, adjusting strategies as needed.

Requirements:
Bachelor's Degree in Engineering or an MBA in Marketing. May consider equivalent work experience in lieu of degree.
8+ years of market segment management, business development, product management, or technical sales experience.
Demonstrated commercial success in the Defense industry.
Working knowledge of defense programs and opportunities.
Experience navigating defense procurement process.

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