Marketing Professional
4 weeks ago
We are seeking a highly skilled Marketing Specialist to join our team at North Coast Seafoods. As a key member of our marketing team, you will be responsible for developing and executing marketing campaigns to drive sales growth across retail, club, and foodservice channels.
Key Responsibilities:
- Manage social media platforms (Instagram, Facebook, YouTube, LinkedIn, TikTok) to create engaging content and grow our online presence.
- Develop and execute targeted marketing campaigns for restaurant and retail customers.
- Collaborate with internal teams to create sales and marketing materials, including photography, videography, and editing.
- Manage and grow our email marketing program to target both business-to-business (B2B) and direct-to-consumer (D2C) audiences.
- Assist in managing digital advertising campaigns across platforms such as Meta, LinkedIn, and Instacart.
- Support public relations strategy, including press release schedules and media outreach.
- Engage with industry partners to strengthen our brand presence and promote our seafood products across all sales channels.
Requirements:
- BA in marketing or a related field.
- 1+ years' experience managing business or entrepreneurial social media accounts.
- Interest or background in the food industry is a plus.
- Video editing experience is a plus.
- Familiarity with the business applications of social media platforms (Instagram, Facebook, X, YouTube, LinkedIn, etc.).
- Proficient in analyzing social media metrics and translating data into actionable steps to improve campaign performance.
- Proactive thinker, exceptional logic reasoning, and problem-solving skills.
- Ability to understand and improve performance, efficiency, and product yield.
- Impeccable written and verbal communication skills.
- Ability to prioritize and multi-task, with strong-time management skills.
- Strong interpersonal and communication skills.
- Receptive to giving and receiving constructive feedback.
- Basic graphic design experience.
- Excellent attention to detail.
- Familiarity with Google Analytics and other social media analytical tools is a plus.
- Experience with Adobe Suite preferred (Premiere Pro, Lightroom, Photoshop, etc.).
Additional Requirements:
- Provide relevant portfolio samples (edited photos and/or videos, social posts, blogs, etc.).
- Provide analytics on the success of social media accounts you manage.
Benefits:
At North Coast Seafoods, we offer a competitive compensation package, comprehensive health care coverage, vacation, and 401(k) to all full-time benefit-eligible employees. We also provide access to the highest quality seafood at cost.
This is a full-time, exempt position.
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