Category Insights Analyst
4 weeks ago
Category Insights Analyst Job Description
KeHE Distributors, LLC is seeking a skilled Category Insights Analyst to join our Marketing Team. As a key asset to our organization, this role will support the Director and Manager of Customer Insights & Growth Solutions in developing customer recommendations and presentations.
Key Responsibilities:
- Work cross-functionally with the retailer category growth management and assortment team
- Research quantitative information to support innovative merchandising solutions
- Compile actionable qualitative information to develop customer solutions
- Utilize syndicated data portals to mine and extract information for customer presentations
- Create demographic clustering to determine highest potential customer store opportunities
- Analyze customer assortment to determine voids & establish a priority ranking
- Manage project to ensure timelines, progress & deliverables are clearly communicated & completed
- Assemble & proof final presentations for accuracy & consistency
- Evaluate past performance of presentations & projects to ensure ROI potential is maximized
- Develop and support tracking of assortment changes and analyze planogram success
Requirements:
- 4-year Bachelor's Degree in Business or related field of study
- A minimum of two years of related experience in quantitative sales & general business analysis
Preferred Qualifications:
- Proven record of fact-based decision making using Nielsen, IRI, Spins, Spectra, & other syndicated purchased data
- Experience with grocery category management, the consumer package goods industry, and/or the grocery industry are a plus
- Willingness to take initiative on projects with minimal supervision
- Ability to effectively communicate findings & recommendations in writing to internal audiences as well as external manufacturers, brokers & conventional & natural customers
- Demonstrated skill & competency with all Microsoft Office software
- Ability to multi-task in a very fast-paced business environment
- Capacity to learn & process quickly
- Possess a sense of urgency & attention to accuracy & detail
- Ability to effectively manage a wide variety of tasks simultaneously & often with time conflicting pressures
- Working knowledge of Planograms (POGs) and POGs process
- Experience with query writing and/or IBM Cognos Connection a plus
- Demonstrated ability & willingness to work flexible hours, including some weekends
- Ability & willingness to travel (about 10-15%)
Equal Employment Opportunity Statement:
KeHE Distributors provides equal employment opportunities to all employees and applicants for employment and prohibits all forms of discrimination and harassment on the basis of race, color, religion or faith, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
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