Senior Financial Analyst

3 weeks ago

Plano, Texas, United States WorldLink Full time
Financial Analyst - Channel Marketing

WorldLink is a rapidly growing information technology company at the forefront of the tech transformation. We help companies harness and leverage today's most cutting-edge digital technologies to create value and grow.

The Financial Analyst - Channel Marketing will be responsible for the day-to-day forecast management of MDF, analyzing MDF programs, and supporting financial planning with ROI-based prioritization and recommendation to stakeholders.

This role will be part of the Investment and Strategy and Operations team, working closely with the broader Channel Marketing team, Marketing, sales and marketing teams, and internal business planning teams.

Key Responsibilities:

  • Analyze marketing programs and develop & recommend investment improvements by team based on profit and ROI, KPI analysis, historical performance data, and company strategic initiatives.
  • Work with cross-functional teams to plan marketing and promotion spend allocation to validate ROI and alignment with company and strategic goals.
  • Institute improvements for marketing fund management across the organization, including data housing, team communication, and forecast variance management.
  • Consolidate bottoms-up MDF forecasts for both monthly target planning and annual management planning by account.
  • Create and allocate overall MDF budget and provide team budget recommendations to review final version with MDF management and senior channel marketing management.
  • Prepare and deliver regular or ad hoc reports with financial metrics by category and channel spend analysis to provide data-drive insights of marketing programs to internal stakeholders.
  • Manage daily MDF budget tracking reports, provide day-to-day budget status, and coordinate with marketing teams to achieve 100% forecast accuracy.
  • Facilitate communication of Suwon Office guidance with organization overall MDF % and communicate MDF budget amount to each team.

Requirements:

  • Bachelor's Degree in Finance, Business, Accounting, or related field.
  • ~ Experience in developing financial and operational analysis and presentation to management.
  • ~ Strong financial and general accounting knowledge.
  • ~ Strong database management.
  • Limited supervision and the exercise of discretion.
  • Strong Excel & PowerPoint skills, familiarity with SAP or other ERP systems.
  • Very strong business analytical skills, financial acumen, budget management know-how required.

What We Offer:

  • Medical Plans
  • Dental Plans
  • Short-Term Disability
  • Long-Term Disability

WorldLink considers applicants for all positions without regard to race, color, religion or belief, sex, (including pregnancy and gender identity), age, national origin, political affiliation, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. People with disabilities who need assistance with any part of the application process should contact us.

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