Marketing Director

3 weeks ago


Austin, Texas, United States Huckberry Full time

Huckberry is seeking a visionary Marketing Director to lead our product marketing and creative campaign strategy. This role is perfect for a dynamic leader with a deep understanding of men's style and the outdoor adventure landscape, and a proven track record of developing and executing innovative marketing campaigns across channels.

The ideal candidate will oversee and develop marketing strategies, convey via effective briefs that drive our largest product campaigns, and analyze market trends and consumer insights to inform marketing strategies and product positioning. They will also ensure our product positioning drives the most effective and compelling POV, and manage across a team of product marketers and creatives to bring product-positioning direction and drive innovation.

This role requires strong leadership skills, with the ability to inspire and motivate teams to achieve excellence. The candidate should have a strong understanding of the various functional aspects of a marketing organization, digital/social media landscapes, and be able to work effectively with cross-functional teams. They should also have a proven track record of collaborating with brands, influencers, and celebrities to create impactful partnerships.

Huckberry is a leading men's lifestyle retailer and media company, and we are committed to providing an inclusive environment of mutual respect where all can flourish. We encourage candidates of all different backgrounds and identities to apply.

Responsibilities:

  • Develop and execute innovative marketing campaigns across channels
  • Oversee and develop marketing strategies
  • Analyze market trends and consumer insights to inform marketing strategies and product positioning
  • Manage across a team of product marketers and creatives
  • Collaborate with brands, influencers, and celebrities to create impactful partnerships

Requirements:

  • 8+ years of experience in consumer marketing, ideally within product, creative, and/or brand marketing, with at least 4 years in a leadership role
  • Experience working at a multi-brand retailer a strong plus
  • A strong portfolio demonstrating successful product marketing campaigns that have increased brand visibility and driven sales, while pushing creative and brand standards across all work
  • Deep understanding of and passion for men's style, outdoor adventure, and the Huckberry brand ethos
  • Strong understanding of the various functional aspects of a marketing organization, digital/social media landscapes

Benefits:

  • Medical, Dental, Vision benefits
  • 401(k) and employer match
  • WFH flexibility
  • Sabbatical Leave
  • Summer Fridays
  • Mental health resources
  • Paid Parental Leave
  • Paid Time Off & Paid Sick Leave
  • Volunteer Time Off
  • Generous employee discount

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