Brand Manager

1 month ago

Sussex, Wisconsin, United States Beer Capitol Full time
Job Overview

Frank Beverage Group is seeking a skilled Brand Manager to join our team in Sussex, WI. As a key member of our sales team, you will be responsible for developing and executing brand strategies with our suppliers to drive growth and expansion.

The ideal candidate will have a strong background in marketing and sales, with experience in the beverage industry. You will be responsible for establishing and maintaining strong relationships with our suppliers, as well as working closely with our sales team to implement goals and programs.

Key Responsibilities
  • Develop and execute brand strategies with assigned suppliers to promote brand growth and expansion.
  • Establish and maintain strong relationships with supplier representatives and provide consistent updates on goals and programs.
  • Develop and execute supplier brand programs, including establishing discount pricing, forecasting sales, and advising order services team on inventory levels.
  • Execute brand standards and marketing plans, create local brand programs, and evaluate retail pricing and profitability for the company and retail accounts.
  • Establish, build, and maintain relationships with key internal and external stakeholders, including key retailers and suppliers.
  • Secure and expand distribution in assigned territory by setting benchmarks and calling on accounts both independently and with sales managers and sales representatives.
  • Strategically partner with suppliers to enhance the company's long-term brand equities.
  • Work with suppliers to establish priorities and identify opportunities to grow distribution and revenue.
  • Identify and monitor brands for code date issues and work with sales managers to create plans to move all product through retail accounts.
  • Maintain knowledge of the brand portfolio and promotions.
  • Conduct brand presentations in sales meetings and actively participate in meetings with sales managers and sales representatives.
  • Develop and manage supplier and internal sales budgets.
  • Order point-of-sale materials for programs and communicate availability and approve point-of-sales material requests.
  • Conduct product training and tastings for retail staff as needed.
  • Recruit and develop relationships with potential new suppliers.
  • Maintain expert-level knowledge of product portfolio and promotions.
  • Work on special projects assigned by management.
Requirements
  • Bachelor's degree in marketing or related field or equivalent experience.
  • 3 years of on or off-premise experience and previous sales experience within the beverage industry preferred.
  • Experience in the Consumer Product Goods (CPG) industry preferred.
  • Brand management and/or management experience preferred.
  • Industry professional certifications preferred.
Skills and Abilities
  • Attention to detail.
  • Good planning and organizational skills.
  • Excellent verbal and written communication skills.
  • Polished sales and presentation skills.
  • Strong informal and formal presentation skills.
  • Proficient in the use and reporting of eoStar, route accounting software program, and other industry applications.
  • Ability to direct and manage multiple priorities.
  • Knowledge of business and management principles and leadership techniques.
  • Able to handle change on-the-go.
  • Results-driven, energetic, and proactive.
  • Ability to coach, train, motivate, influence.
  • Demonstrated ability to develop and lead a team of people.
  • Analytical skills.
  • Ability to handle adversity and pressure.
  • Knowledge of sales techniques and tactics, including required steps of a sales call - PROFIT.
  • Professional composure.
  • Adaptability and ability to assist a variety of internal customer groups and varying personality types on a daily basis.
  • Strong collaboration skills, demonstrated ability to balance the competing needs of various stakeholders.
  • Ability to make decisions timely with appropriate amount of information available.
  • Negotiation skills.
  • Maintains expert-level knowledge of product portfolio and promotions.
  • Knowledge of supplier quality assurance standards.
  • Knowledge of supplier marketing guidelines and appropriate use of brands in displays and partnerships.
  • Knowledgeable of key state and federal regulations governing alcohol distribution services, such as legal drinking age, licensing, use of free goods, and outdated product replacement.
  • Deep understanding of pricing and promotions and able to calculate costs and pricing to ensure costs and profitability.
  • Valid driver's license, proof of insurance, and reliable transportation.
  • Ability to acquire and maintain necessary liquor salesperson's permit.
  • May need to work evenings, weekends, and holidays as necessary.
  • Ability to travel and stay overnight for business meetings and related activities.
Physical Demands
  • Must be able to lift, carry, push, and pull up to 40 pounds on a regular basis and up to 160 pounds on an occasional basis.
  • Ability to crouch, reach, and grasp.
  • Ability to sit in a car for extended periods.

We offer a professional, safe, and friendly work environment, as well as a comprehensive benefits package and competitive pay structure.

Frank Beverage Group is proud to be an Equal Employment Opportunity/Affirmative Action Employer.

Job Posted by ApplicantPro

  • Web Strategy and Optimization Manager

    4 weeks ago

    Sussex, Wisconsin, United States Quad Full time

    Job Title: Web Strategy and Optimization ManagerAbout the Role:We are seeking a highly skilled Web Strategy and Optimization Manager to join our team at Quad. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive web strategy that drives business growth and enhances our online presence.Key...

  • Customer Experience Specialist

    3 weeks ago

    Sussex, Wisconsin, United States AVIRE Full time

    Why work at AVIRE? AVIRE is a leading company in emergency communications and life safety industries.We are looking for a Customer Experience Associate to join our Americas team.This role is responsible for providing outstanding service support to our customers.Key Responsibilities:Manage incoming requests through CRM – Salesforce and Microsoft...

  • Prepared Foods Associate

    4 weeks ago

    Sussex, Wisconsin, United States Sam's Club Full time

    Job SummaryAs a Prepared Foods Associate at Sam's Club, you will play a vital role in ensuring the highest quality products are fresh, ready, and available in the café. Your responsibilities will include ensuring shelves are clean, maintaining temperature control, verifying expiration dates, and disposing of lesser-quality food products. You will also be...

  • Brand Manager

    3 weeks ago

    Sussex, United States Beer Capitol Full time

    Join the Frank Beverage Group Family of Companies! Frank Beverage Group is a family-owned and operated beer, wine and spirits distributor who stands for quality, excellence & a classic yet transformational brand that our customers can count on year after year. We hire exceptional people who will lead & make learning part of their own career journey. From...

  • Brand Manager

    3 weeks ago

    Sussex, United States Beer Capitol Full time

    Join the Frank Beverage Group Family of Companies! Frank Beverage Group is a family-owned and operated beer, wine and spirits distributor who stands for quality, excellence & a classic yet transformational brand that our customers can count on year after year. We hire exceptional people who will lead & make learning part of their own career journey. From...

  • Brand Manager

    3 weeks ago

    Sussex, United States Beer Capitol Full time

    Join the Frank Beverage Group Family of Companies! Frank Beverage Group is a family-owned and operated beer, wine and spirits distributor who stands for quality, excellence & a classic yet transformational brand that our customers can count on year after year. We hire exceptional people who will lead & make learning part of their own career journey. From...

  • Brand Manager

    2 months ago

    Sussex, United States Beer Capitol Full time

    Join the Frank Beverage Group Family of Companies! Frank Beverage Group is a family-owned and operated beer, wine and spirits distributor who stands for quality, excellence & a classic yet transformational brand that our customers can count on year after year. We hire exceptional people who will lead & make learning part of their own career journey. From...

  • Web Strategy + Optimization Manager

    3 weeks ago

    Sussex, United States Quad Full time

    As a global marketing experience company, Quad’s goal is to help our clients win every day. We use our data-driven integrated marketing and manufacturing platform to streamline solutions for our clients, reduce friction and enhance their marketing spend effectiveness. We’ve built a rich legacy by believing in our people, allowing them to act like owners...

  • Part Time Nabisco Merchandiser

    1 month ago

    Sussex, United States Mondelez International Full time

    Job DescriptionJoin our Mission to Lead the Future of Snacking AT Mondelz InternationalPart Time Nabisco MerchandiserJoin our team of Part Time Nabisco Merchandiser and fulfill the merchandising needs of our customers through communication & relationship building, stocking store shelves, and maintaining or changing out displays. Become an ambassador of...

  • Hair Stylist

    3 weeks ago

    Sussex, United States Great Clips Full time

    Join a locally owned Great Clips® salon, the world’s largest salon brand, and be one of the GREATS! Whether you’re new to the industry or have years behind the chair…great opportunities await!!Attention all talented stylists in search of a steady role within a vibrant salon! Great Clips is thrilled to extend an invitation for you to become part of our...

  • Customer Experience Associate

    1 month ago

    sussex, United States AVIRE Full time

    Why join AVIRE?Do you have an entrepreneurial mindset? Do you like being part of high growth, high impact environments? Are you looking for an opportunity to provide your customers with consultative support--growing our business together? If you have answered yes to these questions, we should connect! The Americas AVIRE team is looking for a highly driven,...

  • Customer Experience Associate

    1 month ago

    Sussex, United States Avire Full time

    Why join AVIRE? Do you have an entrepreneurial mindset? Do you like being part of high growth, high impact environments? Are you looking for an opportunity to provide your customers with consultative support--growing our business together? If you have answered yes to these questions, we should connect! The Americas AVIRE team is looking for a highly driven,...

  • Customer Experience Associate

    1 month ago

    Sussex, United States AVIRE Full time

    Why join AVIRE?Do you have an entrepreneurial mindset? Do you like being part of high growth, high impact environments? Are you looking for an opportunity to provide your customers with consultative support--growing our business together? If you have answered yes to these questions, we should connect! The Americas AVIRE team is looking for a highly driven,...

  • Customer Experience Associate

    1 month ago

    Sussex, United States AVIRE Full time

    Why join AVIRE?Do you have an entrepreneurial mindset? Do you like being part of high growth, high impact environments? Are you looking for an opportunity to provide your customers with consultative support--growing our business together? If you have answered yes to these questions, we should connect! The Americas AVIRE team is looking for a highly driven,...

  • Technical Service Specialist

    1 month ago

    sussex, United States AVIRE Full time

    Why join AVIRE?Do you have an entrepreneurial mindset? Do you like being part of high growth, high impact environments? Are you looking for an opportunity to provide your customers with consultative support--growing our business together? If you have answered yes to these questions, we should connect! The Americas AVIRE team is looking for a highly driven,...

  • Technical Service Specialist

    2 months ago

    sussex, United States AVIRE Full time

    Why join AVIRE?Do you have an entrepreneurial mindset? Do you like being part of high growth, high impact environments? Are you looking for an opportunity to provide your customers with consultative support--growing our business together? If you have answered yes to these questions, we should connect! The Americas AVIRE team is looking for a highly driven,...

  • Technical Service Specialist

    2 months ago

    Sussex, United States AVIRE Full time

    Why join AVIRE?Do you have an entrepreneurial mindset? Do you like being part of high growth, high impact environments? Are you looking for an opportunity to provide your customers with consultative support--growing our business together? If you have answered yes to these questions, we should connect! The Americas AVIRE team is looking for a highly driven,...

  • Technical Service Specialist

    2 months ago

    Sussex, United States AVIRE Full time

    Why join AVIRE?Do you have an entrepreneurial mindset? Do you like being part of high growth, high impact environments? Are you looking for an opportunity to provide your customers with consultative support--growing our business together? If you have answered yes to these questions, we should connect! The Americas AVIRE team is looking for a highly driven,...

  • Merchandiser - Independent

    2 weeks ago

    Sussex, United States Beer Capitol Full time

    Join the Frank Beverage Group Family of Companies! Frank Beverage Group is a family-owned and operated beer, wine and spirits distributor who stands for quality, excellence & a classic yet transformational brand that our customers can count on year after year. We hire exceptional people who will lead & make learning part of their own career journey. From...

  • HR Coordinator

    2 weeks ago

    Sussex, United States Beer Capitol Full time

    Join the Frank Beverage Group Family of Companies! Frank Beverage Group is a family-owned and operated beer, wine and spirits distributor who stands for quality, excellence & a classic yet transformational brand that our customers can count on year after year. We hire exceptional people who will lead & make learning part of their own career journey. From...

  • Technical Service Specialist

    2 weeks ago

    Sussex, WI, United States AVIRE Full time

    Why join AVIRE?Do you have an entrepreneurial mindset? Do you like being part of high growth, high impact environments? Are you looking for an opportunity to provide your customers with consultative support--growing our business together? If you have answered yes to these questions, we should connect! The Americas AVIRE team is looking for a highly driven,...