SEM Director

4 weeks ago

Dallas, Texas, United States PMG, Inc. Full time
Unlock Your Potential as a SEM Director at PMG

At PMG, we're on a mission to inspire people and brands to achieve greatness. As a SEM Director, you'll play a critical role in driving our clients' success in the digital landscape. We're seeking a seasoned professional with a passion for search marketing and a proven track record of delivering results.

Key Responsibilities:
  • Develop and execute comprehensive SEM strategies to drive client growth and revenue
  • Collaborate with cross-functional teams to integrate SEM with wider services and maximize results
  • Analyze performance trends, identify opportunities, and optimize programs to improve results
  • Identify growth opportunities, present ideas to clients, and work with the team to implement
  • Implement initiatives to ensure client goals are met while overseeing execution of daily account management tactics
  • Build and maintain key partner relationships to stay ahead of the curve in tools and opportunities
  • Communicate strategy and campaign updates to clients through regular calls, emails, and in-person meetings
  • Support strategic relationships on the client-side, engaging in high-level business and strategy conversations to drive business forward
  • Develop overarching account strategy and ensure day-to-day projects drive toward it
  • Manage media mix and monitor performance to ensure client deliverables and goals are met
Requirements:
  • 10+ years of related work experience
  • Bachelor's Degree or equivalent work experience
  • High level of emotional intelligence
  • Strong verbal and written communication skills
  • Strong team player
  • Strong analytical skills with proficiency in Microsoft Excel
About PMG:

PMG is a global independent digital company that seeks to inspire people and brands to achieve greatness. We use business strategy and transformation, creative, media, and insights, as well as our proprietary marketing intelligence platform Alli, to deliver Digital Made for HumansTM. Our team is made up of over 500 employees globally, and our work for brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods runs across 85+ countries and has received top industry recognition.

We're proud to be named among Fast Company's Best Workplaces for Innovators and Fortune's Best Workplaces in Advertising & Marketing (ranked #1), and to be the only company named to Ad Age's Best Places to Work nine years in a row. We believe in taking care of ourselves and each other so that we continuously improve in every way.

We're committed to creating a more diverse and inclusive culture, and we're proud to be an equal opportunity employer. We believe we only change for the better by bringing different people to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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