Senior Marketing Strategist
5 days ago
Hyundai L&C USA LLC is seeking a highly skilled Senior Marketing Specialist to drive our digital marketing initiatives and enhance our brand presence across various platforms.
About the RoleThis role requires strategic thinking, creativity, and the ability to oversee and guide junior marketing team members.
- The ideal candidate will excel in digital marketing, brand communication, and project management.
Key Responsibilities:
Digital Marketing ManagementOversight of digital channels, including Instagram, LinkedIn, Email Marketing, YouTube, and our website to ensure consistent brand communication.
Influencer RelationsManagement and expansion of influencer partnerships, including current contract phase with a new influencer.
Creative SolutionsDevelopment and implementation of creative marketing and communication strategies tailored to market needs.
Customer SolutionsDevelopment and communication of solutions to enhance customer experience, including improving BIM Library and Product Application Page.
Marketing Strategy ProposalsProposal and exploration of innovative marketing strategies, including integration of Sample Orders into Digital Marketing efforts.
Market Research and AnalysisResearch with Architects & Designers (A&Ds), Builders, and client base to gather insights and provide recommendations.
Liaison RoleAct as liaison between Distribution Sales Consultants (DSCs) and Marketing team, ensuring smooth communication and collaboration.
Print and Brand AssetsCreation of print materials, such as banners, and other brand assets.
SupervisionLead and mentor specialist marketing staff, providing guidance and oversight for successful project execution and professional development.
Requirements:
- Strong verbal and written communication skills.
- Ability to generate innovative ideas and solutions.
- Deep understanding of market trends and industry landscape.
- Excellent organizational and planning skills.
- Expertise in Photoshop, Illustrator, After Effects, and rendering skills.
- Interest in Interior Design and current design trends.
- Proficient in creating compelling copy for various marketing materials.
Benefits and Requirements
- $85,000 - $100,000 per year salary.
- Project management software training provided.
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