Strategic Creator Marketing Lead
6 days ago
We are seeking a highly skilled Senior Account Executive to join our Creator Marketing and Social Media team at 160over90, an Endeavor company. As a key member of our team, you will play a pivotal role in leading creator and social execution efforts in support of sponsorship marketing campaigns for various Sports, Entertainment, and Lifestyle clients.
About the RoleThis is an exciting opportunity to work with a diverse team that believes in developing authentic relationships between brands and creators with influential voices across all platforms. We take a data-driven, strategic approach combined with creativity and long-term experience to lead what our clients consider to be some of the most effective creator and social marketing in the industry.
Key Responsibilities- Manage and execute creator and social media campaigns from start to finish across various platforms (e.g., Instagram, TikTok, Meta, X, Snapchat, and LinkedIn).
- Lead the building and management of content calendars as well as publishing content accordingly.
- Take ownership of community management responsibilities as needed for select clients.
- Support social strategy group to create KPIs based on the client brief as well as collaborate on recaps by evaluating data and measuring success.
- Travel to and attend activations to capture, edit, and post content for client brand channels.
- Collaborate with paid media team as needed to provide recommendations on how to optimize performance as well as boost content.
- Provide and present recap reports to clients highlighting key success metrics and areas for improvement.
- Bachelor's degree; Marketing, Advertising, or Communications preferred.
- Minimum 4 years agency, creator, or in-house experience in a creator or social media role.
- Deep and intricate knowledge of the creator and social media marketing space, including social trends, culture, emerging platforms, tools, best practices, and worst practices.
- Demonstrated ability to consult, develop, and review creator and social marketing strategies that meet client objectives.
- Knowledge of key performance metrics for paid/earned/owned media with focus on analytics and optimization as well as leading vendor partners in the space.
- Ability to organize, prioritize, and schedule work assignments for projects from concept to completion.
We offer a competitive salary range of $58,500 - $75,000 annually, depending on your level of experience and qualifications. In addition to a comprehensive benefits package, you will have the opportunity to work with a talented team of professionals who are passionate about creating innovative solutions for our clients.
If you are a motivated and results-driven individual who is excited about this opportunity, please submit your application. We look forward to hearing from you
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