Associate Director New Product Planning
3 weeks ago
About the Role
The Associate Director, New Product Planning will collaborate with key US and HQ stakeholders to achieve the Focused Innovator Strategy. This includes working with US and HQ counterparts to support the acceleration and development of corporate business development initiatives and pipeline assets.
The successful person in this role will provide commercial assessments, input and guidance to ensure innovative, differentiated products that meet unmet patient needs and gain broad market access in highly complex and competitive markets.
Main Responsibilities- Supports global New Product Planning, US Forecasting, and Business Development through the effective assessment of internal pipeline and external asset opportunities for US launch
- In partnership with the Director, NPP and Pricing, develops comprehensive insights into market size and opportunities, competitive overview and landscape, payer environment, unmet needs, and ongoing competitive intelligence for the disease areas in scope
- Coordinating with the Director, New Product Planning and Pricing, identifies key customers, KOLs and patient advocacy organizations, and meet with them, as needed, to help assess opportunities for assigned late-stage lifecycle products
- Informs and guides market research to understand the opportunity size and market potential
- Provides assessment of launch and in-market budget and promotion assumptions for opportunities to realize their potential
- Collaborates cross-functionally to understand upsides and risks related to high-potential opportunities
- Working with key stakeholders within Medical, Marketing, and HQ stakeholders, guide the development of launch plans for pipeline assets
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Associate Director New Product Planning
3 weeks ago
Deerfield Beach, Florida, United States BioSpace, Inc. Full timeJob SummaryThe Associate Director New Product Planning will collaborate with key stakeholders to achieve the Focused Innovator Strategy. This includes working with stakeholders to support the acceleration and development of corporate business development initiatives and pipeline assets. The successful candidate will provide commercial assessments, input, and...
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