Global Marketing Leader for Commercial Banking

7 days ago


New York, New York, United States Citibank Full time
About Citi Commercial Bank

Citi Commercial Bank provides global banking solutions to mid-sized companies that are looking to grow rapidly and expand internationally. With Citi's global network, financial solutions, and industry expertise, Citi Commercial Bank helps these businesses succeed across a wide variety of industries and at most stages of their growth.

Job Overview

The Global Head of Marketing will lead the development and execution of a comprehensive marketing strategy to promote Citi Commercial Bank's capabilities to institutional clients and prospects around the world.

Key Responsibilities
  • Oversight of digital marketing content campaigns to have a deep impact with our target audience.
  • Management of commercial media partnerships to raise the profile of Citi Commercial Bank in a targeted and cost-effective way.
  • Delivery of high-quality events that promote our capabilities and brand attributes, working closely with stakeholders in the business and marketing colleagues around the world.
  • Assessment of risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets.
Requirements
  • 15+ years of experience in marketing or a related field.
  • Expertise in digital channels, technologies and related reporting and analytical tools.
  • Experience managing teams and building strong working relationships with both business and other partners across the firm and third parties.
Benefits

Citi offers competitive employee benefits, including medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. In addition, eligible employees may receive discretionary and formulaic incentive and retention awards.

Compensation

The estimated salary for this role is $275,000 - $425,000 per year, based on location and experience. This figure is subject to change and does not include non-monetary benefits or bonuses.



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